Art and Fashion Group and Pier 59 Studios with Gloss59 and Inez & Vinoodh Produce the 1st Fashion Editorial Video Shot with the RED EPIC Camera for French Vogue 90th Anniversary and iPad Launch

By Pier 59 Studios, PRNE
Sunday, October 3, 2010

NEW YORK, October 5, 2010 - Art and Fashion Group and Pier 59 Studios, in collaboration with Gloss59,
RED Digital Cinema, and bigapplefilms, are collectively proud to present
"Girls on Film" - the first fashion editorial film, captured on location in
Paris, with the revolutionary RED EPIC Camera and directed by the highly -
acclaimed photography duo Inez van Lamsweerde and Vinoodh Matadin. The
creative team broke ground by using the unreleased capture technology of the
RED EPIC Camera, an innovative video camera system that allows for capture at
a resolution higher than six times that of current consumer HD televisions as
well as slow motion capabilities. RED Digital Cinema worked closely with the
coalition to provide Inez and Vinoodh with two RED EPIC cameras, which were
used in conjunction with a third RED MX camera. Featured in the video are
three of the fashion industry's most sought - after talents: Natasha Poly,
Anja Rubik, and Isabelli Fontana. Executive produced by Federico Pignatelli
of Art and Fashion Group and Pier 59 Studios, Raja Sethuraman and Magnus
of Gloss Studio, and their joint venture Gloss59, the film is
instrumental in demonstrating the scope of service and expert quality
achievable through their collaboration with the industry's best technologies.
The piece was created to celebrate the 90th anniversary of French Vogue and
the launch of the magazine's newly developed iPad application. Drawing on the
collective collaboration of the industry's front - runners, the French Vogue
video truly illustrates the future of fashion photography in high resolution
and slow motion.

Viewers can experience the success of this effort by purchasing the
"Vogue Paris 90 ans" application, available through the iTunes app store, and
also accessible via the Vogue Paris website.

Apple iTunes

Vogue Paris, 90 ans

Cat Gardere, +1-212-994-9200

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