Bccthis, New Multiplatform Messaging Technology, Set to Revolutionize Communications With Tool for Outlook, Twitter and BlackBerry

Bccthis Announces US$500,000 Seed Funding and Releases Public Beta

LOS ANGELES, February 2 - Bccthis, an innovative contextual messaging company which provides new
modes of communication for email, micro-blogging and social networking
services, today announced its official launch with a public beta for
Microsoft Outlook and Twitter and plans to launch on the BlackBerry platform
next month. The company also announced it raised US$500,000 in seed funding
that includes participation from private investors.

Bccthis represents an evolution in the way we communicate. The technology
extends capabilities and improves communication over digital media platforms
by enabling a layer of added context to messaging services. The product suite
is based on patent-pending technology that allows users to send secure
private messages to selected recipients while simultaneously sending a
message to a larger audience.

"Email has hardly changed since the first email was sent 40 years ago,"
said Dave Waldman, CEO of Bccthis. "Each messaging platform works more or
less the same way, requiring users to send the same message to each
recipient, despite the level of information possessed by, or relationship to,
each recipient. Bccthis allows people to manage this information and
relationship disparity in a fresh and intuitive fashion."

The Bccthis Outlook plug-in allows users to safely send personalized
private messages to selected recipients in the To, Cc, or Bcc fields along
with their original email. Bccth.is, a full-fledged Twitter client, provides
an interface to send direct messages to specific recipients along with the
original tweet.

Both the Outlook plug-in and Twitter client provide an entirely safe and
secure platform for consumers to use and are available in beta today at
www.bccthis.com. The Bccthis BlackBerry email extension will be
available for free through the BlackBerry app store later this month, and
will allow users to compose Bccthis messages directly from their mobile
devices.

The seed funding will be used to continue ongoing development of the
Bccthis product suite for other popular email services allowing users to
compose Bccthis messages on a wide range of clients and devices.

About Bccthis, LLC

Founded in 2009 by digital media veterans Dave Waldman and Michael
Steuer, Bccthis is a Los Angeles based startup enabling new modes of
messaging for email, micro-blogging and social networking services. The
Bccthis product suite is based on patent-pending technology and is designed
to address the information and relationship disparity that exists in digital
communication. For email, Bccthis is a plug-in for the world's most popular
mail client, Microsoft Outlook, allowing users to send personalized notes to
selected recipients in the To, Cc, or Bcc field. For Twitter, Bccth.is
provides an interface and API to send a personalized direct message to
selected recipients while tweeting to a broader group of followers. For more
information, please visit www.bccthis.com.

Aurli Bokovza, +1-917-319-8441, Aurli at illumepr.com, or Debra Benson, +1-310-595-0646, Debra at illumepr.com, both of Illume Public Relations for Bccthis