Canadian Carrier TELUS Signs Multi-Year Agreement With Acision to Provide Advanced Messaging Solution

By Acision Uk Ltd, PRNE
Sunday, September 19, 2010

Mobile Data Leader to Deploy "Best of Breed" Messaging Platform Across TELUS' Multiple Mobile Network Technologies

TORONTO, September 20, 2010 - Acision, a world leader in mobile data, today announced that TELUS has
signed a multi-year agreement to use Acision's advanced messaging solution
across the company's multiple mobile network technologies, including CDMA
2000, UMTS, HSPA+ and iDEN.

With Canadian text messaging traffic growing in 2009 at a year-over-year
rate of 70 percent *, Acision's technology will help TELUS accommodate the
surge in SMS traffic and address new market opportunities by providing a high
value messaging service to its customers. The agreement also positions TELUS
for future development as Acision's advanced messaging solution is designed
to enable operators to scale easily and launch additional mobile data
services such as MMS, as well as innovative and personalized messaging
services.

"TELUS is seeing tremendous interest from its customers for new SMS
capabilities. In Acision, we have found a partner which offers a
best-in-breed next generation SMS architecture that addresses the
opportunities available to us today and positions us to deliver superior
services in the future," said Ken Kerrigan , vice-president of Network
Technology at TELUS. "In addition to a superior customer experience and
future-proof SMS messaging environment, this centrally-managed SMS platform
simplifies our current architecture and reduces our Total Cost of Ownership
significantly."

This advanced messaging capability is made possible by the deployment of
the Acision Short Message Service Center, a complete messaging solution and
core part of Acision's Data Services Architecture that can support TELUS'
entire messaging infrastructure. Acision will also deploy the Acision
Universal Gateway, which enables the introduction of new third-party
services, real-time event triggering and database look ups; the Acision
Central Management Station, a framework to monitor, measure and manage
messaging data services; and Acision Business Tools, which enables services
and key performance reporting, as well as web based customer care.

"The multi-year agreement with TELUS - a tier one carrier with 6.7
million wireless subscribers - is further evidence of Acision's commitment to
serve the Canadian market with profit generating mobile data solutions," said
Rory Buckley, Chief Executive of Acision. "TELUS' selection of Acision is
further validation of the high quality and value add of our data services
solutions and strategy. In addition, the agreement further extends Acision's
market share leadership position, both globally and within the North American
market."

*Source: Canadian Wireless Telecommunications Association.
www.txt.ca

NOTES TO EDITORS

About Acision

As a world leader in mobile data, Acision powers innovation
and profitable growth in mobile data services. As the pioneer of mobile
messaging, Acision's real time mobile data solutions support its customers
worldwide to drive new revenues with innovative services while controlling,
optimizing and monetizing data traffic. For more information, visit Acision
at www.acision.com.

About TELUS

TELUS (TSX: T, T.A; NYSE: TU) is a leading national telecommunications
company in Canada, with $9.6 billion of annual revenue and 12 million
customer connections including 6.7 million wireless subscribers, 3.8 million
wireline network access lines and 1.2 million Internet subscribers and
228,000 TELUS TV customers. Led since 2000 by President and CEO, Darren
Entwistle
, TELUS provides a wide range of communications products and
services including data, Internet protocol (IP), voice, entertainment and
video. In support of our philosophy to give where we live, TELUS, our team
members and retirees have contributed $158 million to charitable and
not-for-profit organizations and volunteered 3.1 million hours of service to
local communities since 2000. Nine TELUS Community Boards across Canada lead
TELUS' local philanthropic initiatives. TELUS was honoured to be named the
most outstanding philanthropic corporation globally for 2010 by the
Association of Fundraising Professionals, becoming the first Canadian company
to receive this prestigious international recognition. For more information
about TELUS, please visit www.telus.com.

Press contacts: For Acision: Kevin Walters, Marketing Manager, North America, Tel: +1-972-246-5404, Email: kevin.walters at acision.com; Sarah Thomas, Topaz Partners, Tel: +1-781-404-2427, Email: acision at topazpartners.com

YOUR VIEW POINT
NAME : (REQUIRED)
MAIL : (REQUIRED)
will not be displayed
WEBSITE : (OPTIONAL)
YOUR
COMMENT :