CineXPlayer Brings 3D and Social Movie Viewing to the iPad

EINDHOVEN, The Netherlands, June 7, 2011 -

- NXP Software's CineXPlayer Features 3D Video, Social Media, and
Enhanced Management for Added Enjoyment of Movies in Xvid and Other Popular
Formats on the iPad

At E3 Expo in Los Angeles, NXP Software today launched the 2nd generation
CineXPlayer, so iPad(R) users can now enjoy the 3D movie experience.
CineXPlayer R2 introduces social movie viewing by allowing users to instantly
post a favorite scene on Facebook with just one button. It also raises the
experience of managing movies to a new level with folders, playlists and a
password protection option. These new social media and management
capabilities are also available for the formats natively supported by the
iPad, making CineXPlayer a central place to manage and enjoy personal video
content.

For social movie watching, people can now instantly show what they're
viewing - and their likes and dislikes. CineXPlayer features a "Share 'n'
Tell" button that lets users capture a screen image and post it on their
Facebook wall, all while continuing to watch the movie in the CineXPlayer
app.

CinexPlayer R2 also offers enhanced file organisation accessible via a
redesigned, intuitive user interface with video thumbnails. The new UI gives
users an easy overview of all playlists and provides access to a folder
structure, making it easy to organize content such as TV series by genre,
actor, etc. In addition, users can password-protect folders for restricted
viewing.

Furthermore, CineXPlayer now lets users watch videos in 3D on their iPad,
even without special glasses. The software supports viewing with anaglyph
(red/blue) glasses, and through a partnership with GRilli3D(TM), users can
also watch "glasses-free". This is enabled by the unique combination of
CineXPlayer with the GRilli3D protective film on the device's screen that
delivers a glasses-free 3D experience on any iPad device. Video content can
be original 3D Side-by-Side or 2D content. For 2D content, CineXPlayer
includes a real-time 2D-to-3D conversion generating a 3D effect for any Xvid
video.

Visit the CineXPlayer 3D demonstration on the Grilli3D stand 4762 at the
E3 Expo.

CineXPlayer is available via iTunes for iPad. Some options including 3D
are offered as in-app purchase upgrade. www.cinexplayer.com

Presskit: cinexplayer.com/files/PressKit2.zip

iPad(TM) is a registered trademark of Apple

About NXP Software

NXP Software is a world-wide leading software vendor for mobile
multimedia. It specializes in innovative multimedia solutions and
applications to help mobile device manufacturers and service providers
deliver unique multimedia experiences.

End-user insights drive their designs, resulting differentiating end-user
experiences while their unmatched audio and video expertise ensures better
performance and truly customizable solutions.

NXP Software has established strong partnerships with key vendors to
ensure optimum flexibility, ease-of-integration and interoperability between
hardware and software platforms. Its LifeVibes software is used in over 850
million mobile devices, making the company the market leader in software
solutions and applications for mobile multimedia. LifeVibes is a trademark of
NXP Software.

Patricia Bueters, Phone: +31-6-83644327, E-mail: patricia.bueters at nxp.com