Mood Media Pumps up Snap Fitness as In-store Music ProviderBy Mood Media Corporation, PRNE
Monday, June 6, 2011
TORONTO, June 7, 2011 -
Mood Media Corporation (TSX:MM / LSE:MM) a leading global provider of
in-store media, digital signage and scent solutions, today announced that it
has become the provider of internet-delivered music to Snap Fitness clubs.
Snap Fitness is considered the world's fastest growing fitness franchise with
2,200 compact, 24/7 fitness centers in the United States, Canada, Mexico,
India, Australia and New Zealand.
Using their reliable and flexible Internet delivery platform, Mood Media
will provide Snap with a custom mix of rights included and major label music
content to energize the clubs' environments. The service provides the perfect
blend of hassle-free operation and precise control. The music and message
content will be pre-programmed to match business patterns, and Mood will
deliver regular updates to the content remotely. Snap will also have the
ability to modify the programming using a web-interface, and can request
real-time content updates to all owned and franchise locations.
"The Mood Media service offering gives us a dramatic upgrade over our
previous solution and allows us to program marketing and promotional messages
to our clubs on our own through a simple and easy to use web interface. This
was key to our decision to select Mood," said Peter Taunton, President & CEO
of Snap Fitness. "The vast catalogue of music and programming capabilities
offered by Mood Media will also add a great element to our environments."
Lorne Abony, Chief Executive Officer of Mood Media Corporation, said: "We
are excited to partner with Snap Fitness, a recognized leader in the fitness
club franchise vertical. This announcement demonstrates the strong appeal and
value of our Internet-based solution for all retailers and the ability of
that platform to serve the dynamic needs of franchisee-owned businesses."
About Mood Media Corporation
Mood Media Corporation (TSX:MM/ LSE AIM:MM), named Canada's fastest
growing company by PROFIT Magazine is a leading in-store media specialist
that uses a mix of music, visual and scent media to help its clients
communicate with consumers with a view to driving incremental sales at the
Through its two principal divisions; In-Store Media and Retail
Point-of-Purchase, Mood Media Corporation works with over 470,000 commercial
locations in over 40 countries throughout North America, Europe, Asia and
Through its subsidiaries Mood Media, Muzak, Touch and Mood Entertainment,
Mood Media Corporation's products and services reach 150 million people every
day in a broad client base including more than 850 U.S. and international
brands in diverse market sectors that include: retail, from fashion to
financial services; hospitality, from hotels to health spas; and food retail,
including restaurants, bars, quick-serve and fast casual dining.
About Snap Fitness
With a focus on providing members with fast, convenient and affordable
workouts in clean, comfortable locations that are close to home, Snap Fitness
(snapfitness.com) is experiencing phenomenal growth with approximately 2,200
locations open or sold worldwide and some 15-20 new stores added monthly.
Founded in 2003 by CEO Peter Taunton, the Chanhassen, Minn.-based franchisor
is dedicated to providing members with more value than any other health club.
For more information, please visit www.snapfitness.com.
For further information:
For more information on Mood Media Corporation visit
www.moodmedia.com or contact:
Jeremy Jacobs Fleishman Hillard Inc. (New York) +1-212-453-2498 email@example.com Alan O'Sullivan Fleishman-Hillard (London) +44-20-7395-7017 firstname.lastname@example.org
Tags: June 7, Mood Media Corporation, Ontario, Toronto