Eco-Friendly iPhone Charger Set to Change the Future of Mobile Technology

LONDON -

- With Photo

MotionTouch, an innovative product design and manufacturing business based at Dunsfold Park in Surrey, has designed and manufactured the ground breaking Powcell light-powered mobile phone charger.

The Powcell sleeve slides onto the back of a mobile phone handset and its solar panel uses light to charge the unit. Using light-power makes Powcell an environment-friendly product and the sleeve is continuously keeping the phone charged - reducing the chance of a low battery preventing that important call.

In fact, Powcell has an internal battery which is being charged by exposure to light, even when the sleeve is removed from the phone - so when reconnected the phone will work even if its battery is exhausted. This means if you’ve let your phone battery go flat - Powcell will provide the power for more talk-time.

- A DESIGN CHALLENGE

The initial versions of the Powcell sleeve have been designed for premium mobile brands - the Apple iPhone series and BlackBerry devices. Therefore a key challenge for MotionTouch was to create a product with superb quality and a sleek appearance central to its design.

The Powcell sleeve features premium-quality styling and it looks like an integral part of the phone. Its contours and colours are exactly in keeping the device it fits. Powcell works in complete harmony with the handset, allowing all the features of the phone to function perfectly.

On the electronics side challenges for MotionTouch included ensuring that the design of the high quality solar panel enabled the sleeve to charge most effectively. Also, crucial to the success of Powcell, the team had to design a super-efficient power management and distribution system to pass the power from the sleeve to the phone.

Powcell’s large solar panel provides the greatest surface area for light-capture and maximises its efficiency, including working in some ambient light conditions.

- LOOKING TO THE FUTURE

Ahead of full production the sleeve has attracted considerable interest from major phone manufacturers. Some have even approached Powcell about sleeves for future, yet-to-launch models of their phones.

Henry Powell, Client Director of MotionTouch says, “Dispensing with the need for plug-in chargers makes Powcell a ground-breaking eco-product. And the ability to provide power for that crucial call, even when your phone is flat, makes it an essential accessory. We are very excited to have been so involved in this unique product that could change the future of mobile technology.”

Chris Simmons, Sales Director of Powcell added, “We’ve designed the Powcell sleeve to integrate seamlessly with the iPhone 3G and the new 3GS. The unique design shines a light on the future of eco-friendly portable charging solutions. This exciting technology is completely transferable and can be adapted to suit almost all battery operated devices, which has attracted the attention of some of the world’s largest consumer electronic manufacturers. We are already planning to integrate this technology into future mobile devices, which will be seen in the very near future.”

The Powcell name and brand are Registered Trademarks. All rights reserved. Apple and iPhone are trademarks of Apple Inc.. BlackBerry and associated indicia are trademarks of Research In Motion Limited.

ABOUT MOTIONTOUCH

MotionTouch partners its clients to realise the potential of great ideas and innovative thinking. Offering a complete range of services across the product development cycle - from initial concept, to prototype and production, MotionTouch can tailor a selection of its design and manufacturing services to support clients’ specific needs. Visit our website: www.motiontouch.com

Note to Editors:

A picture accompanying this release is available through the PA Photowire. It can be downloaded from www.pa-mediapoint.press.net or viewed at www.mediapoint.press.net or www.prnewswire.co.uk.

Source: MotionTouch

Contact: Zoe Powell, Marketing & Press, MotionTouch, Phone: +44(0)7866-639014, Email: zoep at motiontouch.com. Henry Powell, Client Director, MotionTouch, Phone: +44(0)1483-204780, Email: henryp at motiontouch.com