Hand Hygiene is Driving the Infection Control Market: Frost & Sullivan Web Conference on the European Hand Hygiene Market

LONDON, April 28, 2010 - The 2009 outbreak of the H1N1 influenza virus, commonly known as the
"Swine Flu," has instigated various initiatives in the infection control
industry with major emphasis on the hand hygiene market. In response to rapid
industry growth, market participants are preparing to meet the growing demand
for infection control solutions and jockeying for brand recognition within
the market. From meeting recent EU regulations, or achieving convincing
independent test results, to competitive brand positioning, these companies
are setting themselves up to take advantage of new and promising market
dynamics.

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In its upcoming web conference taking place on Wednesday, 5th May 2010,
at 2 p.m. GMT Frost & Sullivan will focus on the European Hand Hygiene
Market. Research Analyst Ms. Beulah Devadason will present an analysis of
latest trends and developments in the market, competitive factors as well as
challenges and strategic recommendations.

Highlights of the briefing include an analysis of factors driving the
hand hygiene market, various hand hygiene initiatives across the world, best
practice recommendations to practice hand hygiene, and the effectiveness of
hand hygiene practices in preventing healthcare acquired infections (HCAI).

To participate in this complimentary briefing, please email Katja Feick
at katja.feick@frost.com with your full contact details. Upon receipt of the
above information, a registration link will be e-mailed to you. You may also
register to receive a recorded version of the briefing at any time by
submitting the aforementioned contact details.

This web conference will benefit manufacturers, distributors, and
investors by discussing emerging trends and providing forward projections for
the European Hand Hygiene Market.

"The incidence of pandemics such as swine flu or avian flu has driven the
growth of the infection control industry with the hand hygiene sector
receiving most prominence. The result has been an increased emphasis on
finding highly effective, specialized, and reliable means of disinfection,"
observes Research Analyst Ms. Beulah Devadason. "Various companies in the
infection control industry are addressing this challenge with various product
innovations," she concludes.

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    Contact:
    Katja Feick
    Corporate Communications - Europe
    P: +49-(0)-69-77-0-33-43
    F: +49-(0)-69-23-45-66
    E: katja.feick@frost.com
    www.frost.com

Katja Feick of Frost & Sullivan Corporate Communications - Europe, +49-(0)-69-77-0-33-43, fax, +49-(0)-69-23-45 66, katja.feick at frost.com