iContact Launches Free Edition in UK

NEW YORK, May 23, 2011 -

- Expands in London to Meet Growing Demand for Email Marketing Solutions
for Individuals, Small Businesses, and Non-Profits

At TechCrunch Disrupt (disrupt.techcrunch.com) today, iContact
Corp. (www.icontact.com), the leading email marketing and social
marketing company for small and medium businesses, officially launched
iContact Free Edition (www.icontact.com/affordable-email-marketing)
for the United Kingdom (UK). In addition, iContact also announced the opening
of a new corporate office in the Silicon Roundtable area of London to further
serve the needs of UK customers and partners.

(Logo: photos.prnewswire.com/prnh/20110413/CL82281LOGO-b)

"iContact's vision is to make email marketing and social marketing
available to everyone in both their professional and personal lives," said
Jeff Revoy, chief marketing and product officer for iContact. "We are excited
about the market opportunities in the UK, and believe the iContact Free
Edition will bring tremendous value to small businesses in this market."

A UK market analysis completed by Wilkey Group
(www.wilkeygroup.com) for iContact in February 2011 reported that the
UK email market was worth pounds Sterling 366m in 2010, a 15 percent rise
from 2009; spending on email marketing has grown 15 percent year-on-year for
the past two years and more than half intend to increase their email
marketing budget. With more than 99 percent of UK businesses classed as small
or medium businesses (SMBs), there exists a demonstrable need for email
marketing and social media marketing.

iContact Free Edition, is a no-cost version of the company's flagship
email marketing and social marketing tool makes it easy for individuals,
community organizations and small businesses without a large budget to easily
stay in touch with their customers, subscribers and fans via email, Facebook
and Twitter.

About iContact Free Edition

iContact's proven email marketing solution empowers businesses to engage,
educate and retain customers, targeted prospects and website visitors. Now
individuals or small organizations with subscriber lists of 500 or fewer can
have email marketing, social marketing, event marketing and surveying for
free. iContact Free Edition enables anyone to easily manage a contact
database, select a professionally designed template, send out an email and
social network message, and track the number of opens, clicks and social
views.

iContact Free Edition includes:

    -- Email creation, sending and tracking capabilities for up to 500
       subscribers and 24 designer templates for effective, eye-catching
       messages quickly and easily -
       www.icontact.com/messagebuilder-templates
    -- Social Media Tools Integration with Facebook and Twitter, allowing
       users to create and share links to their email communications from
       within the application; iContact will automatically post a Web version
       of the email message and report related views and clicks on the user's
       tracking dashboard - www.icontact.com/social-tools
    -- Compatibility with iPhone and Android mobile apps allowing users to
       manage contacts, access and send messages, and view detailed tracking
       reports, all in real time - www.icontact.com/icontact-iphone
       and www.icontact.com/android
    -- Built-in survey tool enabling users to easily create questions and
       choose a response type, such as text box, radio button, drop-down menu
       or selector - tinyurl.com/3vgl5jj

About iContact

iContact is a purpose-driven company based in Raleigh, NC, working to
make email marketing and social marketing easy so that small and midsized
companies and causes can grow and succeed. Founded in 2003, iContact has more
than 300 employees and more than 700,000 users of its leading email marketing
software. iContact also provides the event marketing platform Ettend. As a B
Corporation, iContact utilizes the 4-1s Corporate Social Responsibility
Model, donating 1% of payroll, 1% of employee time to community volunteering,
1% of equity, and 1% of product to its local and global community as part of
its social mission. iContact works hard to maintain a fun, creative,
energetic, challenging and community-oriented company culture.

    For media inquiries, contact Davida Dinerman or Michael McDonough,
    Schwartz Communications, +1-781-684-0770, icontact@schwartzcomm.com

Visit us on online at iContact.com (www.icontact.com), Twitter
@iContact (twitter.com/iContact), iContact LinkedIn Group
(www.linkedin.com/company/29117?goback=.fcs_GLHD_iContact_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2_*2&trk=ncsrch_hits)
and our Facebook Fan Page (www.facebook.com/iContact).

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