INRIX Partners With Targa and Infoblu for Next Generation Traffic Information Services

By Inrix, PRNE
Wednesday, March 30, 2011

KIRKLAND, Washington and ROME, March 31, 2011 - INRIX(R), a leading provider of traffic information and driver services,
announced a partnership with service provider Targa Infomobility and Infoblu,
the leading provider of traffic information in Italy. This partnership
enables INRIX's customers to immediately benefit from Infoblu's Italian
real-time traffic data. INRIX will combine its Smart Driver Network,
expertise and technology with Infoblu's data in Italy to complete the
coverage for the company's market leading real-time and predictive traffic


"Our partnership with Infoblu and Targa exemplifies our commitment to
providing our customers with the best real-time and predictive traffic
information available by partnering with the leading industry players such as
Infoblu in Italy," said INRIX President and CEO Bryan Mistele. "Soon, drivers
across Italy will experience XD Traffic's ability to help them find the open

INRIX will integrate the Italian traffic data from Infoblu into XD
Traffic, its premium real-time and predictive traffic service optimized for
the delivery of next generation connected navigation and driver services
applications in the car, on mobile devices and websites. The partnership with
Targa and Infoblu completes INRIX's network of partnerships with national
players in key markets across Europe.

"It's natural that we have found an agreement to provide our Italian
traffic Information to INRIX, a key player in the industry, with quality
products and global customers" said Fabio Pressi, Chief Executive of Infoblu.
"For Infoblu the INRIX traffic solutions are a good way to provide our real
time traffic information to European drivers."

As part of the partnership, the parties also announced plans to cooperate
in the area of smartphone traffic applications later this year.

Massimiliano Balbo di Vinadio, CEO of Targa Infomobility, adds "the
extended partnership with Infoblu is another step for us in our endeavor to
support INRIX in creating premium traffic data for the Italian market as part
of INRIX's global traffic proposition."


INRIX(R) is a leading international provider of real-time traffic
information and driver services in the car, online and on mobile devices.
With more than 130 customers and industry partners including Audi AG, ADAC,
ANWB, Coyote, the Ford Motor Company, Infoblu, I-95 Coalition, MapQuest,
Microsoft, NAVIGON AG,TCS, Tele Atlas, Telmap, TeleNav, Texas Transportation
Institute and Toyota. INRIX's real-time traffic and traffic forecasts help
drivers save time every day.

INRIX traffic information and driver services leverage sophisticated
statistical analysis techniques originally developed by Microsoft Research.
Through analysis of vehicle speed, weather, accident and local event data
from hundreds of public and private sources, including the company's Smart
Driver Network of more than 4 million GPS-enabled vehicles and mobile
devices, INRIX XD(TM) Traffic offers the most accurate and broadest coverage
available for personal navigation, mapping, telematics and other
location-based services.

INRIX is available today in 20 countries across North America and Europe.
To experience the traffic technology revolution behind the next generation of
navigation and location-based service applications, visit


Infoblu was created in 2000 within Autostrade per l'Italia to develop the
infomobility services market by putting together and giving value to traffic
data coming from Autostrade per l'Italia and other sources.

The Company is owned by Autostrade per l'Italia (75%) and Octotelematics
(25%), who manages the most important Floating Car Data fleet in Europe with
about 1 million sensors. Infoblu is leader in Italy in providing real time
traffic information, especially to the Car Automotive sector (BMW, Fiat,
Honda, Volvo) and PND (Navteq, Garmin, Mio).

Since mid 2010 Infoblu has his own mobile application for iPhone, Android
and Bada, called Infoblu Traffic, which is used by more than 150,000

About Targa

Targa Infomobility develops services dedicated to mobility needs for
people and company. The company is one of the major operators in the offer of
integrated vehicle solutions for security, fleet management and traffic
information. It is European leader in mobile information and location based

Targa, formerly part of Fiat Group, has been focused in providing
advanced technology services to the brand's customer of the group, developing
integrated solutions such as Connect and Blue&Me. Targa is currently part of
the Elda Ingegneria group, a holding company with functions of coordination
and strategic directions on seven companies, covering a complete and
customized range of services to different business channels such as
Automotive, Telecommunications providers, Institutions and Public utilities.

The group offer an extensive range of infomobility services to its many
customers, including Carabinieri and Polizia di Stato, Fiat Group
Automobiles, Telecom Italia, Vodafone, Mediaset, LaStampa, Arval,
Leasys,Savarent ,Skoda,TNT.

Available Topic Expert(s): For information on the listed expert(s), click
appropriate link.

Bryan Mistele

Infoblu, Ufficio Stampa, Autostrade per l'Italia, +39-06-4363-2500, ufficiostampa at; or Jim Bak of INRIX, +1-425-284-3825, jimb at; or Elena Piccione of Targa Infomobility, +39-011-2399311, elena.piccione at

Technology News


will not be displayed