iStrategy Global Digital Conference Announces Keynote Speakers and Panelists for its April 5-6 San Francisco Event
By Istrategy Global Digital Conference, PRNEMonday, March 7, 2011
SAN FRANCISCO, March 8, 2011 - iStrategy Global Digital Conference has announced the keynote speakers
and panelists for its April 5-6 event at the InterContinental San Francisco.
iStrategy is committed to finding the most passionate, engaging and relevant
leaders within the digital media world and is proud to announce several
quality speakers with expertise in every online channel.
Kirk McDonald, President of Digital, Time Inc., is a seasoned multi-media
veteran. At Time Inc., McDonald synthesises digital assets to deliver
audience solutions to clients. With over 52 million unique users across Time
Inc.'s branded sites, McDonald offers advertisers quality environments,
valuable audiences and significant reach and scale. He will be breaking down
the anatomy of a world-class integrated marketing mix for the conference.
As Lionsgate's Vice President of On Demand & Digital Marketing, Kate
Neligan brings almost 10 years of experience to the promotion of the Digital
Sales Group's large slate of new release and catalog movies and television
shows. Neligan handles all marketing campaigns, media buying and partner
relationships for the studio's Video On Demand, Digital Download and
ad-supported businesses. At the conference, she will be joining the 'State of
Social Media 2011' panel.
Rick Wion is McDonald's first ever Director of Social Media, and drives
the strategic execution of brand-building, crisis and issues management,
customer satisfaction and employee engagement activities. Wion will be
bringing his expertise on dealing with recalls, advocates and activists to
the panel discussion on 'Using Social Media for Issues and Crisis
Communications.'
Kheri Holland Tillman was appointed Vice President of Trade Marketing and
Sales Strategy at Heineken USA in July 2010. In this newly created position,
Holland Tillman oversees Trade Marketing Activation, Marketing Services,
Regional Marketing and Sales Strategy and Planning. She will be contributing
her vast knowledge to the panel on 'Integrating Your Digital Strategy Across
Channels.'
In addition to the keynote speakers and panelists, the iStrategy San
Francisco agenda features split stream interactive workshop sessions by
leaders from top brands like Motorola, Acxiom, Conde Nast and others,
regarding topics such as brand engagement, web analytics, E-commerce,
traffic building, mobile marketing, social media B2B marketing and more. The
complete schedule can be found here:
www.istrategyconference.com/events/san-francisco/
Contact: Ross Densley
ross.densley@istrategyconference.com / +44(0)117-915-4818
Ross Densley: ross.densley at istrategyconference.com / +44(0)117-915-4818
Tags: california, Istrategy Global Digital Conference, March 8, San francisco