Spa & Resort/Medical Aesthetics Conference and Expo Becomes Part of the HBA Global(R) Beauty Week(TM) in 2010

One Stop Business Forum for Aesthetics, Spa and Beauty Care Professionals To Take Place in New York

NEW YORK, January 15 - HBA Global Events announces that the Spa & Resort/Medical Aesthetics
Conference and Expo will become a regular feature of its annual Beauty Week
in New York, starting September 28, 2010 at the Jacob K. Javits Convention
Center in New York. The co-located events will provide a 360-degree view of
the entire product development cycle.

"After successfully co-locating the events in 2009, both exhibitors and
attendees agree that the events are complementary and boasted increased
traffic and new business opportunities," said Jill Birkett, Brand Director,
Beauty & Wellness. "We look forward to enhancing the experience in 2010 and
adding more educational content beneficial to plastic surgeons and
dermatologists as well as spa owners and skin care professionals."

HBA Global Expo (www.hbaexpo.com), from September 28-30, 2010, is the
largest product development event for the cosmetics, personal care, skin
care, fragrance and wellness industries and features more than 600
educational and exhibitor partners. Exhibitors include international
suppliers of raw materials and ingredients, packaging materials, dispensing
systems, private label and contract manufacturers and testing equipment. The
three-day conference program is renowned for providing cutting-edge
information on the latest industry trends, new product developments,
marketing and branding know-how, as well as the latest in naturals, packaging
design and technical advancements.

The Spa & Resort/Medical Aesthetics Conference and Expo, a two-day event
from September 28-29, supports the convergence of the traditional and medical
segments of the spa and resort industry. On display are the most advanced
spa, aesthetic, and wellness treatments and services including skin care and
rejuvenation, mineral make-up, tanning products, robes and linens,
aromatherapy, injectables as well as nutritious food and beverages and spa
apparel. Attendees include spa/medical aesthetics owners and professionals;
estheticians, dermatologists, dentists, plastic surgeons, wellness
practitioners, nutritionists and holistic therapists.

The show floors of both events will feature hundreds of new products in
the beauty, spa and aesthetic arenas and live product demonstrations and
exhibitor presentations. Registered attendees for either the HBA or Spa &
Resort Expo can freely visit the exhibit floor of the other event with one
badge during the days the shows overlap. Admission to the HBA conference
program requires a different registration package.

UBM International Media, which owns and produces the HBA Global Expo &
Conference, will assume the entire management of the Spa & Resort shows from
Reed Business Expositions. Consequently, the West Coast Spa & Resort edition
this February will be postponed and all marketing and promotional efforts
will be focused on the Beauty Week series of events scheduled for New York in
September.

Nancy Largay, Vice President at Reed Business Expositions notes the
synergies between HBA Global and the Spa & Resort are what made this deal
"click" as the right move for the beauty community. "Reed Exhibitions is
pleased to announce that it will transfer the rights to produce and manage
Spa & Resort/Medical Aesthetics Conference and Expo NY to UBM International
Media. Spa & Resort is a solid brand, with excellent partners, delivering
good value for its customers. UBM will provide excellent strategic focus for
the future growth of this business and success with HBA Expo," she noted.

For more information on the Spa & Resort/Medical Aesthetics series of
events, contact Mary Palmieri at +1-212-600-3033 or mary.palmieri@ubm.com to
participate.

Annie Scully, +1-845-368-0608, ascully at hbaexpo.com