World's Largest OLAP Oracle Database Marks 2 Years of 24×7 Operations

Record-breaking Oracle Database Powers Telecoms Applications for 2 Years, Non-Stop

CAMBRIDGE, Massachusetts, February 23, 2010 - Dataupia Corporation is excited to announce that Subex Limited has been
continuously running their Oracle-based Revenue Management Solution on
Dataupia's data warehouse appliance, for two years. The Dataupia System
deployment delivers large scale data-intensive telecommunications
applications as a managed service to a global telecommunications provider.

The 510 TB Dataupia system, believed to be running the largest single
Oracle OLAP database, is critical in the delivery of large scale systems for
Subex's industry leading ROC solutions. With Dataupia, Subex have been able
to scale an Oracle database well beyond historic limits to provide customers
immediate online access to multiple years of Call Detail Record (CDR) data.
Delivering a solution with so much data online enables Subex's customers to
analyze historical trends, identify revenue leaks, and perform margin
management, as never before.

The ROC synergistically brings together disparate assurance, audit, and
governance functions which touch financial operations on a constant basis, to
add, change, delete, pull, or analyze data. It is also required to support a
variety of workloads such as ad-hoc requests to perform specialized analysis
as well as efficiently delivering scheduled reports against massive amounts
of current and historical data.

"In the business of Managed Services, success is measured by customer
satisfaction and efficient and robust production, delivered on budget.
Together with Dataupia's Satori Servers we have managed to delight customers
such as front-line analysts who get their analysis done ten times faster,"
said Vinod Kumar, Group President, Subex Ltd.

Jonathan Saunders, newly appointed Chief Operating Officer for Dataupia,
explains, "The Subex deployment is a prime example of how Dataupia enables
businesses to capitalize data — by partnering with Dataupia, Subex can meet
even the most demanding, stringent operational requirements while retaining a
healthy profit margin, and their customer benefits from fast and reliable
access to the whole of their data assets."

About Subex Limited

Subex Limited is a leading global provider of Operations and Business
Support Systems (OSS/BSS) that empowers communications service providers
(CSPs) to achieve competitive advantage through Business Optimization and
Service Agility - thereby enabling them to better operational efficiency to
deliver enhanced service experiences to subscribers.

The company pioneered the concept of a Revenue Operations Center (ROC) -
a centralized approach that sustains profitable growth and financial health
through coordinated operational control. Subex's product portfolio powers the
ROC and its best-in-class solutions enable new service creation, operational
transformation, subscriber-centric fulfillment, provisioning automation,
revenue assurance, cost management, data integrity management, fraud
management and interconnect / inter-party settlement.

Subex's customers include 36 of the world's 72 biggest*
telecommunications service providers. The company has more than 300
installations across 70 countries.

* Forbes' Global 2000 list, 2009

For more information please visit www.subexworld.com

Forward Looking and Cautionary Statements

Certain statements in this release concerning Subex's products, strategy
and future growth prospects are forward-looking statements, which involve a
number of risks, and uncertainties that could cause actual results to differ
materially from those in such forward-looking statements. The risks and
uncertainties relating to these statements include, but are not limited to,
market acceptance of Subex's products and services, Subex's ability to
implement its growth strategy, competition in Subex's areas of business and
general economic conditions affecting the telecom industry.

About Dataupia

Dataupia brings a strong record of industry leadership to addressing the
growing gap between the massive volumes of stored data and the portion that a
business can use to its benefit. By architecting specialized software and
industry-standard hardware into a highly cost-effective and intelligent
appliance, Dataupia's solution will amplify an organization's existing
information systems to provide deeper access into their data universe and
more comprehensive business insight. Learn more at www.dataupia.com.

Lis Strenger of Dataupia Corporation, +1-617-301-8463, lstrenger at dataupia.com; or Rachel Miller of Shift Communications for Dataupia Corporation, +1-617-779-1856, dataupia at shiftcomm.com