Elsevier Health Sciences and Peking University Health Science Center Develop New China Online Continuing Medical Education (CME) Service

By Peking University And Elsevier, PRNE
Tuesday, May 25, 2010

BEIJING, May 26, 2010 - Elsevier, the world-leading provider of scientific, technical and medical
information products, tools and services, announced a new initiative for the
Chinese market which involves the establishment of a strategic cooperation
with Peking University Health Science Center School of Distance Learning for
Medical Education (PUHSC). Beijing MEDTIME Technology Development Co., Ltd, a
company affiliated to PUHSC and Elsevier, signed an agreement today to form a
joint venture to provide education services to Peking University Health
Science Center School of Distance Learning. Additionally, Elsevier and PUHSC
set up a Development Fund for Senior Management to lay a solid basis for
sustainable development.

Peking University Health Science Center is one of the top
domestic medical education brands in China. Its School of Distance Learning
for Medical Education is one of the only five units that are licensed by the
Chinese Ministry of Health to provide online CME to health professionals.

According to China's medical reform, improving the quality of medical
professionals is crucial and education is the most significant way of
achieving it. The partnership between Elsevier and PUHSC aims to provide top
standard education to China's professionals and fully bring PUHSC's high
academic base into play. Moreover, this partnership provides global
perspectives by adopting CME materials from Western medical content and by
introducing better and more current medical information resources into local
programmes.

Ms. Ke Yang, Executive Vice President for the Health Science Center at
Peking University said, "Elsevier and Peking University have cooperated for
several years, and the contract signed today is in line with our continuous
commitment to contribute to medical education, clinical and academic
research, and healthcare in China."

"Elsevier has extensive experience in offering online CME, based upon our
extensive network of accredited organization and societies," said Mr. Hansen,
Global CEO Elsevier Health Sciences. "Together with Peking University, we
hope to make a real difference to favorably impact the quality of healthcare
in China."

The signing ceremony was held today in the BoYa International Conference
Centre located at Peking University; attendees included the following:

    - Michael E. Hansen - Global CEO, Elsevier Health Sciences
    - Gerrit Bos - Managing Director, Elsevier Health Sciences APAC
    - Victor Lam - Managing Director, Elsevier Health Sciences, Greater China
      and Korea
    - Ms. Ke Yang - Executive Vice President, Peking University; Executive
      Vice President, Health Science Center, Peking University
    - Ms. Li Ying - Vice President, Health Science Center, Peking University;
      Chairman, Peking University Health Science Center Investment Management
      Co. Ltd.
    - Ms. Gao Shuping - Dean, School of Distance Learning for Medical
      Education Health Science Center, Peking University; General Manager
      of Beijing MEDTIME Technology Development Co., Ltd

About Peking University Health Science Center

With 95 years of existence, PUHSC has built a unique campus culture that
advocates diligence, rigor, objectivity and creativity. The faculty and
graduates of PUHSC are known for their devotion to the country and to the
health profession. With strong support from the central government, this
first public medical school in China will continue to offer quality medical
education to Chinese health professionals. Its highest goal is, with all its
heart and all its might, to create an internationally recognized medical
institute of excellence and to offer first-class medical education for the
well-being of all human beings.

Established on 10 October 2000, the School of Distance Learning for
Medical Education of Peking University (SDLME, PKU) is the University's
subsidiary entity in charge of implementing distance education for medical
sciences. It is one of the only five units authorized by the Ministry of
Health to provide online CME to health professionals in China.

About Elsevier

Elsevier is a world-leading publisher of scientific, technical and
medical information products and services. The company works in partnership
with the global science and health communities to publish more than 2,000
journals, including The Lancet (www.thelancet.com) and Cell
(www.cell.com), and close to 20,000 book titles, including major
reference works from Mosby and Saunders. Elsevier's online solutions include
ScienceDirect (www.sciencedirect.com), Scopus (www.scopus.com),
Reaxys (www.reaxys.com), MD Consult (www.mdconsult.com) and
Nursing Consult (www.nursingconsult.com), which enhance the
productivity of science and health professionals, and the SciVal suite
(www.scival.com) and MEDai's Pinpoint Review (www.medai.com),
which help research and health care institutions deliver better outcomes more
cost-effectively.

A global business headquartered in Amsterdam, Elsevier (
www.elsevier.com) employs 7,000 people worldwide. The company is part
of Reed Elsevier Group PLC (www.reedelsevier.com), a world-leading
publisher and information provider. The ticker symbols are REN (Euronext
Amsterdam), REL (London Stock Exchange), RUK and ENL (New York Stock
Exchange).

    Media Contact:
    Rose Wang
    Elsevier
    +8610-85208866
    r.wang@elsevier.com

Media Contact: Rose Wang, Elsevier, +8610-85208866, r.wang at elsevier.com

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