Elsevier Launches Apps for Library Idea Challenge

Global Competition to Recognize Top Concepts for SciVerse Applications

AMSTERDAM, May 16, 2011 - Elsevier, a world-leading publisher of scientific, technical and medical
information products and services, today announced the launch of the SciVerse
Applications Apps for Library Idea Challenge (www.appsforlibrary.com/
). The international competition encourages librarians and information
professionals to conceptualize solutions to the challenges that they and
their constituents face in addressing the search and discovery of
information.

Entrants are invited to submit specific ideas for applications for the
SciVerse suite that solve problems affecting the search and discovery of
information within librarian and researcher workflows alike. Selected app
concepts will be posted on the challenge website and open to commentary from
peers and the public, enabling a dialogue within the librarian community to
identify problems and discuss potential solutions. Two grand-prize winners
will be selected - one by a panel of judges and one by community vote.

The winners will each receive a cash prize of EUR 750 (approximately
$1,000 USD). The winners' names and concepts will also be featured in the
relevant Elsevier library and information science journals. Other prizes will
be available to eligible idea entrants and commenters.

The call for entries opened May 13th and the deadline for submissions is
September 2nd, 2011. An international panel of judges will select up to 10
finalist app idea entries. The community will then be invited to comment on
the finalist ideas with suggestions to improve them and vote for app ideas
they believe will deliver the most value to researchers. The winners will be
announced in November 2011. Elsevier will explore development of the two
winning app concepts for inclusion in SciVerse Applications.

"Librarians have a good understanding and knowledge of which tools are
most needed to manage information and improve the research workflow,"
explained Rafael Sidi, Vice President, Application Marketplace and Developer
Network at Elsevier. "We view this challenge as an opportunity for the
library communities to share their ideas around the unmet workflow needs of
researchers and propose innovative, customized solutions. We look forward to
bringing these concepts to life through the vibrant developer communities
that exist within universities we serve."

The Apps for Library Idea Challenge is part of a series of community
competitions launched by Elsevier that engage the scientific research
communities, librarians and application developers in the creation and
conceptualization of search and discovery applications. Most recently, the
Developer Network at Elsevier introduced the "Apps for Science Challenge,"
(appsforscience.com/) an international competition calling
specifically upon developers to build applications within this vein. Through
SciVerse Applications (www.applications.sciverse.com/), researchers
and librarians can collaborate with developers to create new applications and
customize their SciVerse search and discovery workflow. The Developer Network
(developers.sciverse.com/) features a community for developers and
opens up opportunities for developers to gain recognition, prestige and
revenue through the contribution of new applications to SciVerse.

To enter the Apps for Library Idea Challenge, and for complete official
rules and additional information, please visit www.appsforlibrary.com.

About the Elsevier SciVerse Suite

The SciVerse (www.sciverse.com) suite of search and discovery
offerings provides the global research community access to a constantly
expanding universe of content and solutions which can now be accessed in one
platform. The suite currently includes SciVerse ScienceDirect (
www.sciencedirect.com), the world's largest source of peer-reviewed
content containing more than 10 million articles, and SciVerse Scopus
(www.scopus.com), an abstract and citation database containing 41
million records, 70% with abstracts and nearly 18,000 titles from 5,000
publishers worldwide. The platform also includes SciVerse Hub beta
(www.hub.sciverse.com), which enables researchers to perform a single
search across all of the SciVerse content as well as targeted web content
with results ranked by relevancy and without duplication. SciVerse
Applications (www.applications.sciverse.com) and Developer Network
(www.developers.sciverse.com) allow the scientific community to build,
find and use applications that enhance the SciVerse research experience.

About Elsevier

Elsevier is a world-leading publisher of scientific, technical and
medical information products and services. The company works in partnership
with the global science and health communities to publish more than 2,000
journals, including The Lancet (www.thelancet.com) and Cell
(www.cell.com), and close to 20,000 book titles, including major
reference works from Mosby and Saunders. Elsevier's online solutions include
SciVerse ScienceDirect (www.sciencedirect.com), SciVerse Scopus (
www.scopus.com), Reaxys (www.reaxys.com), MD Consult
(www.mdconsult.com) and Nursing Consult (www.nursingconsult.com
), which enhance the productivity of science and health professionals, and
the SciVal suite (www.scival.com) and MEDai's Pinpoint Review
(www.medai.com), which help research and health care institutions
deliver better outcomes more cost-effectively.

A global business headquartered in Amsterdam, Elsevier (
www.elsevier.com) employs 7,000 people worldwide. The company is part
of Reed Elsevier Group PLC (www.reedelsevier.com), a world-leading
publisher and information provider, which is jointly owned by Reed Elsevier
PLC and Reed Elsevier NV. The ticker symbols are REN (Euronext Amsterdam),
REL (London Stock Exchange), RUK and ENL (New York Stock Exchange).

    Media Contact
    Sandra Plasse
    +1-212-752-8338
    splasse@psbpr.com

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