Elsevier Offers Scientific Book Content Through Google eBooksBy Elsevier, PRNE
Wednesday, December 8, 2010
Important Step in Increasing Access to Broader Audience
NEW YORK, December 9, 2010 - Elsevier, the world-leading publisher of scientific, technical and
medical information products and services, announced today that it is
participating in the recently launched Google eBooks store by including a
large selection of Elsevier's eBook titles. Elsevier regards Google eBooks as
a valuable new distribution channel to increase reach and accessibility of
its scientific and professional ebook content in the United States.
Google eBooks covers more than three million ebook titles, and was
officially launched on 7 December. Google eBooks users can access and read
purchased book content via a web browser on their computer or mobile device
as well as through native apps for devices such as the iPad. Individual
publishers can decide which titles in their ebooks portfolios they choose to
sell full access to through Google eBooks.
"Selling a substantial part of our Science & Technology ebooks through
Google eBooks will significantly add to the reach and accessibility of our
content," said Suzanne BeDell, Managing Director of Science & Technology
Books at Elsevier. "The platform contains one of the largest ebook
collections in the world and is compatible with a wide range of devices such
as laptops, smartphones, e-readers and tablets. We are therefore confident
that our partnership with Google will prove an important step in reaching our
objective to provide universal access to scientific content."
"Elsevier was an early participant in Google Book Search a program
providing access to a small part of the ebook's content for browsing purposes
only," added Ammy Vogtlander, Vice President of Web Strategy and Business
Development at Elsevier. "We are pleased that Google has now made the
strategic move to partner with the publishers to offer customers the option
to purchase full access to the content which they have discovered through
Google's search services."
In first instance, not all Elsevier eBooks will be included. Elsevier
determines on a title-by-title basis which books it sells through Google
eBooks. Elsevier expects Google eBooks to have a positive effect on the
distribution of its ebooks and is planning to include more titles over time.
Elsevier is a world-leading publisher of scientific, technical and
medical information products and services. The company works in partnership
with the global science and health communities to publish more than 2,000
journals, including The Lancet (www.thelancet.com/) and Cell
(www.cell.com/), and close to 20,000 book titles, including major
reference works from Mosby and Saunders. Elsevier's online solutions include
SciVerse ScienceDirect (www.sciencedirect.com/), SciVerse Scopus
(www.scopus.com/), Reaxys (https://www.reaxys.com/), MD Consult
(www.mdconsult.com/) and Nursing Consult (
www.nursingconsult.com/), which enhance the productivity of science
and health professionals, and the SciVal suite (www.scival.com/) and
MEDai's Pinpoint Review (www.medai.com/), which help research and
health care institutions deliver better outcomes more cost-effectively.
A global business headquartered in Amsterdam, Elsevier (
www.elsevier.com/) employs 7,000 people worldwide. The company is part
of Reed Elsevier Group PLC (www.reedelsevier.com/), a world-leading
publisher and information provider, which is jointly owned by Reed Elsevier
PLC and Reed Elsevier NV. The ticker symbols are REN (Euronext Amsterdam),
REL (London Stock Exchange), RUK and ENL (New York Stock Exchange).
Media contact Tom Reller Vice President, Corporate Relations, Elsevier T.Reller@Elsevier.com +1-215-239-3508
Media contact: Tom Reller, Vice President, Corporate Relations, Elsevier, T.Reller at Elsevier.com , +1-215-239-3508.
Tags: December 9, Elsevier, New York