Emanuel Ungaro Appoints Estrella Archs as Chief Designer and Lindsay Lohan as Artistic Advisor, Effective Immediately

NEW YORK -

Designer Estrella Archs has been named Chief Designer of the House of Ungaro. Lindsay Lohan will also be joining Ungaro in a newly created position as Artistic Advisor. Both Ms. Archs and Ms. Lohan have been collaborating on the Spring/Summer 2010 runway collection unveiling on October 4, 2009 during Paris Fashion Week.

They will work together using their combined talent, instincts and intuition to define and promote the Ungaro brand, thus replacing the established mold of designer-only led fashion with a new vision of designer and consumer-led fashion.

“Twenty-first Century muses are extroverts whose personal style and experience gives them a strong creative and artistic focus. Thus was our vision of combining the eye of a fashion creator (Ms. Archs) with the eye of the ultimate luxury consumer, a celebrity (Ms. Lohan),” says Mounir Moufarrige, President of Emanuel Ungaro worldwide. “Mr. Ungaro’s success was based on his genius for design and his controversial eye to whom his consumer was,” says Mr. Mouffarige. “Lindsay is a world consumer with a clear eye for fashion.”

Ms. Archs has worked for Nina Ricci and Emilio Pucci, under the artistic direction of Christian Lacroix, as well as for Miuccia Prada at Prada upon completing her Master’s degree at Central Saint Martins in London. “I was attracted to her high talent, fashion experience and design sophistication,” says Mr. Moufarrige. “Estrella’s interpretation of the Ungaro woman clearly reflects the brand’s DNA.”

B-ROLL INCLUDES: Interviews with Emanuel Ungaro President Mounir Moufarrige and Lindsay Lohan.

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Source: Emanuel Ungaro

Lance Enger, Dogmatic, Inc, +1-323-424-4567, lance.enger at dogmatic.com