Great Eastern Life Selects Eagle's Enterprise Data Management Platform

Risk Management and Stringent Regulatory Environment Driving Asian Financial Institutions to Streamline Data Management

SINGAPORE, December 13, 2010 - Eagle Investment Systems LLC, a leading provider of financial services
technology and a subsidiary of BNY Mellon, today announced that Great Eastern
Life, Singapore's leading life insurance group, has selected Eagle's
enterprise data management solution to consolidate and aggregate its
investment data to help streamline its operations and respond to regulatory
requirements.

Data management remains a priority for Asian financial institutions
seeking to further mitigate risk, enhance efficiencies within their
operations and comply with strict regulatory reporting requirements. By
implementing a centralized data management strategy, investment managers can
obtain an aggregated view of their portfolios to help understand risk and
exposure to various funds.

After Great Eastern's extensive search for a new platform, Eagle was
selected based on its implementation track record and extensive history of
delivering data management solutions to investment managers worldwide.

"As an organization with over $50 billion in assets under management at
the Group level and experiencing fast growth in the markets we operate in,
Great Eastern was looking to build an integrated system that is capable of
aggregating data across all asset classes, markets and currencies to help
facilitate quick decision making. This was something that became extremely
important after the global financial crisis. I am confident that with the
Eagle data management system, we will have single consistent views of all our
investments and risks across the Group," said Tony Cheong Jin Keat, Group
Chief Financial Officer of Great Eastern.

John Legrand, managing director of Eagle's Asia-Pacific and EMEA
operations said, "Throughout the region, we continue to see companies like
Great Eastern with long-term and strategic goals of mitigating risk while at
the same time improving operational efficiencies. Increasingly, financial
organizations across Asia Pacific are implementing data management solutions
and rolling out data governance strategies to help achieve these objectives."

Eagle Investment Systems LLC, a subsidiary of BNY Mellon Asset Servicing,
is a global provider of financial services technology. Eagle provides
leading-edge technology and services for data management, investment
accounting and performance measurement. Eagle's product suite is offered as
an installed application or can be hosted via Eagle ACCESS(SM), Eagle's ASP
offering. Additional information is available at www.eagleinvsys.com.

BNY Mellon Asset Servicing offers clients worldwide a broad spectrum of
specialised asset servicing capabilities, including custody and fund
services, securities lending, performance and analytics, and execution
services.

BNY Mellon is a global financial services company focused on helping
clients manage and service their financial assets, operating in 36 countries
and serving more than 100 markets. BNY Mellon is a leading provider of
financial services for institutions, corporations and high-net-worth
individuals, providing superior asset management and wealth management, asset
servicing, issuer services, clearing services and treasury services through a
worldwide client-focused team. It has $24.4 trillion in assets under custody
and administration and $1.14 trillion in assets under management, services
$11.6 trillion in outstanding debt and processes global payments averaging
$1.6 trillion per day. BNY Mellon is the corporate brand of The Bank of New
York Mellon Corporation (NYSE: BK). Additional information is available at
www.bnymellon.com.

Kendra Ahern, Eagle Investment Systems LLC, +1-617-219-0209, kahern at eagleinvsys.com; or Louisa Bartoszek, BNY Mellon, +44-20-7163-2826, louisa.bartoszek at bnymellon.com