Light Reading: SPIT Is It

By Light Reading, PRNE
Tuesday, February 9, 2010

Light Reading announces new coverage effort: Service Provider Information Technology

NEW YORK, February 10 - TechWeb's Light Reading (www.lightreading.com), the leading
research-led media company serving the global communications marketplace,
today announced the publication of its SPIT Manifesto, a special feature
outlining a new area of coverage and concentration for its editorial staff
worldwide. The Manifesto, written by International Managing Editor Ray Le
Maistre, is online, right here:

www.lightreading.com/document.asp?doc_id=187395

SPIT, or Service Provider Information Technology, is Light Reading's new
term describing the evolving set of non-traditional telecom (and data
networking) technologies that allow for a greater degree of flexibility in
the creation, management, delivery, and monetization of new-generation
communications services. Beginning March 1, Light Reading will even have a
special week of coverage, SPIT Week, sponsored by Nokia Siemens Networks and
dedicated to various SPIT topics, with a new video, special feature, and news
analysis debuting on lightreading.com each day of that work week.

"While we are as focused as ever on the traditional telecom
infrastructure, the SPIT coverage is our unique way of saying that we realize
that the information technology systems underpinning a service provider's
business strategy have never been more critical," says Phil Harvey,
Editor-in-Chief of Light Reading. "We think our readers will appreciate our
take on this fascinating area and how it will change the way we communicate
in the near future."

SPIT Week will be followed by a series of SPIT related Webinars and a
SPIT-related virtual event, Three OSS Imperatives: Customer, Cost & Cloud,
scheduled for April 20. For information on sponsorship and speaking
opportunities contact sales@lightreading.com.

    Contact:
    Amy Averbook
    Light Reading
    +1-212-600-3373
    averbook@lightreading.com

About Light Reading

Founded in 2000, Light Reading (www.lightreading.com) is the
leading online media, research, and focused event company serving the US$3
trillion
worldwide communications market. Lightreading.com is the ultimate
source for technological and financial analysis of the communications
industry, leading the media sector in terms of traffic, content, and
reputation. Light Reading's research arms, Heavy Reading and Pyramid
Research, provide the most comprehensive communications research, market
data, and technology analysis in close to 100 markets around the world. Light
Reading produces nearly 20 targeted communications events including TelcoTV,
and TelcoTV Asia, Ethernet Expo New York and Ethernet Europe, and The Tower
Summit @ CTIA, as well as focused one-day events tailored for cable, mobile,
and wireline executives in the US, Europe, India, and China. Light Reading
was acquired by United Business Media in August 2005 and operates as a unit
of TechWeb.

About TechWeb

TechWeb (techweb.com/aboutus), the global leader in business
technology media, is an innovative business focused on serving the needs of
technology decision-makers and marketers worldwide. TechWeb produces the most
respected and consumed media brands in the business technology market. Today,
more than 13.3 million* business technology professionals actively engage in
our communities created around our global face-to-face events, Interop, Web
2.0, Black Hat, and VoiceCon; online resources such as the TechWeb Network,
Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and
The Financial Technology Network; and the market leading, award-winning
InformationWeek, TechNet Magazine, MSDN Magazine, and Wall Street &
Technology magazines. TechWeb also provides end-to-end services including
next-generation performance marketing, integrated media, research, and
analyst services. TechWeb is a division of United Business Media, a global
provider of news distribution and specialist information services with a
market capitalization of more than US$2.5 billion. *13.3 million business
decision-makers: based on number of monthly connections

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information
distribution, targeting and monitoring; and, the development and monetisation
of B2B communities and markets. UBM's businesses inform markets and serve
professional commercial communities — from doctors to game developers, from
journalists to jewelry traders, from farmers to pharmacists — with
integrated events, online, print and business information products. Our 6,500
staff in more than 30 countries are organised into specialist teams that
serve these communities, bringing buyers and sellers together, helping them
to do business and their markets to work effectively and efficiently. For
more information, go to www.unitedbusinessmedia.com.

Amy Averbook of Light Reading, +1-212-600-3373, averbook at lightreading.com

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