Light Reading's SPIT Coverage Continued

By Light Reading, PRNE
Wednesday, February 24, 2010

Light Reading ramps up its new coverage effort on Service Provider IT (SPIT)

NEW YORK, February 25, 2010 - UBM TechWeb's Light Reading (www.lightreading.com), the largest
research-led media company serving the global communications marketplace
today reminds its readers that it is stepping up its Service Provider
Information Technology (SPIT) coverage with several recent articles:

    Putting SPIT in Focus
    -- www.lightreading.com/document.asp?doc_id=187803

    The SPIT Manifesto
    -- www.lightreading.com/document.asp?doc_id=187395

    Developer Apathy Could Curb Telco App Stores
    -- www.lightreading.com/document.asp?doc_id=188262

    MWC 2010: Ericsson Opens App Store
    -- www.lightreading.com/document.asp?doc_id=187953

    Analysts: SPIT Is Hot Stuff
    -- www.lightreading.com/document.asp?doc_id=187813

SPIT, or Service Provider Information Technology, is Light Reading's new
term describing the evolving set of non-traditional telecom (and data
networking) technologies that allow for a greater degree of flexibility in
the creation, management, delivery, and monetization of new-generation
communications services. Beginning March 1, Light Reading will have a special
week of coverage, SPIT Week, sponsored by Nokia Siemens Networks.

SPIT Week will be followed by a series of SPIT-related Webinars and a
SPIT-related virtual event, "Three OSS Imperatives: Customer, Cost & Cloud,"
scheduled for April 20. For information on sponsorship and speaking
opportunities contact sales@lightreading.com.

    Contact:
    Amy Averbook
    Light Reading
    +1-212-600-3373
    averbook@lightreading.com

About Light Reading

Founded in 2000, Light Reading (www.lightreading.com) is the
leading online media, research, and focused event company serving the US$3
trillion
worldwide communications market. Lightreading.com is the ultimate
source for technological and financial analysis of the communications
industry, leading the media sector in terms of traffic, content, and
reputation. Light Reading's research arms, Heavy Reading and Pyramid Research,
provide the most comprehensive communications research, market data, and
technology analysis in close to 100 markets around the world. Light Reading
produces nearly 20 targeted communications events including TelcoTV, and
TelcoTV Asia, Ethernet Expo New York and Ethernet Europe, and The Tower
Summit @ CTIA, as well as focused one-day events tailored for cable, mobile,
and wireline executives in the US, Europe, India, and China. Light Reading
was acquired by United Business Media in August 2005 and operates as a unit
of TechWeb.

About UBM TechWeb

UBM TechWeb, the global leader in technology media and professional
information, enables people and organizations to harness the transformative
power of technology. Through its core businesses - media solutions, marketing
services and professional information - UBM TechWeb produces the most
respected and consumed brands, applications and services in the technology
market. More than 14.5 million business and technology professionals (CIOs,
IT and IT Support managers, Web & Digital professionals, Software and Game
developers, Government decision makers, and Telecom providers) actively
participate in UBM TechWeb's communities. UBM TechWeb brands includes: global
face-to-face events such as Interop, Game Developers Conference (GDC), Web
2.0, Black Hat and VoiceCon; large-scale online networks such as
InformationWeek, Light Reading and Gamasutra; research, training and
certification services, including HDI, Pyramid Research and InformationWeek
Analytics; and market-leading magazines such as InformationWeek and Wall
Street & Technology. UBM TechWeb is part of UBM, a global provider of media
and information services for professional B2B communities and markets.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information
distribution, targeting and monitoring; and, the development and monetisation
of B2B communities and markets. UBM's businesses inform markets and serve
professional commercial communities — from doctors to game developers, from
journalists to jewelry traders, from farmers to pharmacists — with
integrated events, online, print and business information products. Our 6,500
staff in more than 30 countries are organised into specialist teams that
serve these communities, bringing buyers and sellers together, helping them
to do business and their markets to work effectively and efficiently. For
more information, go to www.unitedbusinessmedia.com.

Amy Averbook, Light Reading, +1-212-600-3373, averbook at lightreading.com

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