MarketsandMarkets: APAC SaaS Applications Market Worth US$4321 Million By 2015

By Marketsandmarkets, PRNE
Tuesday, February 1, 2011

DALLAS, February 2, 2011 - According to a new market research report, "The SaaS Market in APAC
(www.marketsandmarkets.com/Market-Reports/SaaS-Asia-Pacific-APAC-239.h
tml) (2010 - 2015)", published by MarketsandMarkets (
www.marketsandmarkets.com), the APAC Software as a Service (SaaS)
market is expected to grow from $390 million in 2008 to $4321 million in
2015, at an estimated CAGR of 41.0% from 2008 to 2015.

Early buyers will receive 10% customization of reports
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With the advent of internet, organizations now have the option to use
application on demand rather than buying the complete license of the
application. Initial low cost of implementation and flexibility of usage,
coupled with a growing mindset among enterprises and business users to try
web-based applications are among the key factors that have contributed to a
dynamic regional SaaS market.

The APAC Software as a Service (SaaS) market is expected to grow from
$390 million in 2008 to $4321 million in 2015, at an estimated CAGR of 41.0%
from 2008 to 2015. The appeal and reach of software as a service (SaaS)
continue to grow rapidly among enterprises in Asia Pacific. Australia & New
Zealand
(ANZ) is the largest regional SaaS market in Asia Pacific. SAAS is
gaining momentum in ANZ because of the market's resemblance to the North
American market with better broadband penetration, availability of
applications getting delivered in SaaS mode and overall greater adoption of
IT in general. Developing economies like India and China are expected to
register a higher growth rate compared to the entire APAC in the coming
years. The other nations like Hong Kong and Singapore shall follow the trend
as the number of applications offered in SaaS mode will increase.

Currently, Customer Relationship Management (CRM), ERP and collaboration
are widely used applications in SaaS mode with high uptake across verticals.
As the market matures, end-users are gradually showing increasing interest
towards applications like HRM, e-learning and e-procurement platforms.

Among the various verticals in the industry, SaaS awareness is high in
the telecom sector, which results in comparatively higher adoption. This
trend is expected to continue in the coming years. If we look from the
perspective of the size of the organizations, small and medium size
enterprises are showing more interest towards adopting this technology as the
initial cost of implementation is low. Ease of usage with low capital
investments is the major reason why SaaS applications are increasingly
finding favors with SMBs.

Scope of the report

This report analyzes the APAC SaaS markets and identifies crucial
parameters governing the growth of the market:

    - ADVANTAGES AND APPLICATIONS OF SAAS
    - TRENDS IN APAC SAAS MARKET:
       - Pricing
       - Technology
       - Applications
       - Verticals
       - Horizontals
       - Market size and forecast
    - KEY SAAS APPLICATION DYNAMICS IN APAC
       - CRM
       - COLLABORATION
       - ERP/SCM/PLM
       - ON-DEMAND HR SOLUTIONS
    - DEMAND ANALYSIS
       - GEOGRAPHY
       - APPLICATIONS
       - HORIZONTALS
       - VERTICALS
    - COMPETITIVE LANDSCAPE FOR 35 VENDORS IN THE REGION

The report also analyzes the recent developments and strategies of the
vendors in the SaaS market of APAC region. In addition to market sizes and
forecasts, the report provides a detailed analysis of the market trends and
factors influencing market growth by offering in-depth analyses of the SaaS
applications markets APAC. The report highlights the burning issues in the
region and draws the competitive landscape of the SaaS applications market,
providing an in-depth comparative analysis of the key players.

Contact our representative to sponsor this report.

About MarketsandMarkets

MarketsandMarkets (M&M) is a global market research and consulting
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