SAVortex Launch the Vortex 550

The First Smart Hand Dryer Recovers Energy Whilst Drying Hands "far Superior on all Counts", Says Energy expert at EMCOR

LONDON, December 1, 2010 - "Innovation for Success" took place to celebrate Sustainability, British
Innovation, British Design and British Manufacturing and where Syed Ahmed
(www.savortex.com/management.html), CEO of SAVortex Ltd
(www.savortex.com/science.html) and former finalist of the BBC show
The Apprentice, launched his latest eco-smart hand dryer; the first 10 second
dryer using 550 watts that recovers energy and cuts cost whilst drying hands.

Syed said : "We find ourselves in tough economic times and in a race
against climate change, business leaders must take a lead and look at ways of
implementing sustainable practices that reduce energy use through the
businesses which ultimately cut costs, this is absolutely is critical to
success"

Innovation for Success was hosted by ITV's Daybreak Newsreader Tasmin
Lucian Khan (www.tasmin.tv/) with expert speakers on energy saving and
sustainability including David Penfold, Sustainability and Innovation Manager
Sainsbury's and Hassan Atiq, Energy expert at EMCOR. Tasmin opened the forum
by asking "Is a low carbon economy compatible with economic growth?" Later
she discussed how low carbon businesses would be driving the economy of the
future.

The unique patented vortex technology and regenerative heating technique
replaces the conventional heating elements found in the majority of today's
hand dryers. The Vortex's (www.savortex.com/) smart digital technology
recovers energy and saves money whilst being used and has been life tested to
one million hand dries and comes with an industry-leading 5-year warranty,
ensuring a sound energy saving investment.

Vortex's pioneering patented technology breaks up water droplets on the
skin accelerating drying times and no other dryer comes close to an average
10 second dry for only 550 watts making it the most energy efficient in its
class.

Hassan Atiq from EMCOR (www.emcoruk.com/), who have provided
facilities management services at Heathrow since 1992, tested and evaluated
the dryer went on to add "The Vortex performed well above others and was far
more superior on all counts. In my opinion it wins hands down". He urged
everyone to look at where they can lead by example, "Be lean, be green and be
clean"

David Penfold, explained that Sainsbury's (
www.jsainsburys.co.uk/cr/index.asp?pageid=64&issuebrief=13) lead the
way in energy efficiency and are currently running one of the largest energy
reset programmes in the UK on their existing stores. David went on to say
"Energy efficiency was without doubt the way to go, the hieracy of reducing
energy use first before trying to generate it is not only true but common
sense". He stressed "behavioural training is key to success."

Steve van Dulken Information Expert at the British Library went on to
congratulate SAVortex "with less than 3% of filed patents getting through,
SAVortex have done very well in such a short period of time with three
filings to date".

Note to Editors:

A picture/s accompanying this release is available through the PA
Photowire. It can be downloaded from www.pa-mediapoint.press.net or
viewed at www.mediapoint.press.net or www.prnewswire.co.uk.

SAVortex delivers low cost, fast, quieter drying in a longer life unit.

    For pictures and more information
    Suzanne McDermott-Swan, PR Director
    suzanne.mcdermott-swan@savortex.com
    +44(0)20-7847-4091

www.savortex.com

For pictures and more information: Suzanne McDermott-Swan, PR Director, suzanne.mcdermott-swan at savortex.com, +44(0)20-7847-4091 / +44(0)7711-206662