Schneider Electric is Launching Go Green in the City, a New International Case Competition for Students Focusing on Innovative Energy Solutions for the CityBy Schneider Electric, PRNE
Thursday, February 17, 2011
RUEIL-MALMAISON, France, February 18, 2011 - Schneider Electric, the global specialist in energy management, announced
today the launch of Go Green in the City, a new type of creative case
competition involving students of eight countries across the world.
The Go Green in the City case challenge is focusing on energy solutions
for the city. Until recently, energy was a trivial thing. Today, energy has
become scarce, expensive and is undergoing a technology revolution. The need
for increased demand for electrical power will have to be balanced with
social progress and environmental protection.
"With Go Green in the City, Schneider Electric aims to promote
a new kind of case competition for students," said Karen Ferguson, Executive
Vice President, Global Human Resources, Schneider Electric. "We have moved
away from the typical pre-written case, and we are focusing more on
creativity and solutions to environmental and logistical issues, because
helping individuals and organizations make the most of their energy is
central to Schneider Electric's daily business. Through this competition,
Schneider Electric is also looking to integrate women's views and
perspectives on how to shape tomorrow's green initiatives."
In teams of two, at least one of which should be a woman, students are
encouraged to come up with viable solutions for energy management within five
sectors critical to the city: home; university; retail; water and hospital.
The Go Green in the City challenge will take place in eight countries
(Brazil, China, France, Germany, India, Russia, Turkey, and the USA) covering
over 80 target universities, and touching around 240,000 students. Around 200
internships will be available for creative participants. The 25 best teams
will be flown to Paris in June 2011 to compete in the final. The winning team
will be travelling the world, VIP-style, with Schneider Electric, visiting
facilities, networking with employees and high-level management, and
furthermore will be offered with jobs.
The challenge will run for three consecutive years, the aim of which is
to increase brand awareness by building on the previous year's success. Find
out more at www.gogreeninthecity.com
About Schneider Electric
As a global specialist in energy management with operations in more than
100 countries, Schneider Electric offers integrated solutions across multiple
market segments, including leadership positions in energy and infrastructure,
industrial processes, building automation, and data centers/networks, as well
as a broad presence in residential applications. Focused on making energy
safe, reliable, and efficient, the company's 100,000 plus employees achieved
sales of 15.8 billion euros in 2009, through an active commitment to help
individuals and organizations "Make the most of their energy."
Press Contact: Charlotte Olausson, email@example.com +46-70-717-00-16
Press Contact: Charlotte Olausson, charlotte.olausson at universum.se, +46-70-717-00-16
Tags: February 18, France, Rueil-malmaison, Schneider Electric