Sony Style Europe Partners With Accertify for Online Fraud Protection

World's leading digital entertainment brand to deploy Accertify platform in Europe

CHICAGO, August 31, 2010 - Accertify(R), a leading provider of enterprise-wide transaction risk
screening services, announced today that it has signed an agreement with Sony
Style Store, a division of Sony Europe (Belgium) N.V., to utilize Accertify's
industry-leading Interceptas(R) platform as the foundation for its
enterprise-wide fraud prevention strategies across the European Sony online
shops.

"Since our founding in Tokyo in 1946, Sony has developed a reputation as
a global innovator in the digital entertainment industry," said Philippe
Depautex, General Manager of Sales & Operations for Sony Style Store Europe
and Co-chairman of the Merchant Risk Council Europe. "We have chosen to
enhance our current fraud prevention platform with Interceptas in order to
achieve the same success other Accertify customers are experiencing.
Accertify's solution will enhance our fraud protection, improve customer
service and provide us with greater control."

Globally, Accertify protects a rapidly growing number of market leaders
and blue-chip companies in the retail, travel, electronics, social
networking, digital download, event ticketing, online gaming, money transfer
and other industries. Accertify clients have documented reductions of 70
percent or more in their fraud rates in a matter of a few months, along with
dramatic declines in fraud-related labour requirements and improvements in
online customer service.

"Card-not-present fraud is a growing cost for merchants in Europe. We're
excited to offer Sony Europe the same industry-leading platform that has
become the benchmark of innovation in North America," said Andy Lee, European
Director of Professional Services for Accertify.

About Sony

Sony is a leading global innovator of audio, video, communications and
information technology products for both the consumer and professional
markets. Sony is renowned for its audio-visual products, such as the
BRAVIA(TM) LCD high-definition television, Cyber-shot(TM) digital camera,
Handycam(R) camcorder, "a" (pronounced Alpha) digital SLR camera, and
Walkman(R) MP3 player as well as its VAIO(TM) personal computers and
high-definition (HD) professional broadcast equipment, highlighted by the
XDCAM(R) HD. Offering a complete end-to-end HD value chain and with its
electronics, music, pictures, game and online businesses, Sony is one of the
world's leading digital entertainment brands, employing approximately 170,000
people worldwide.

Through its long-term football partnerships as an official sponsor of the
UEFA Champions League until 2012, Official FIFA Partner until 2014 and global
sponsor of the FIFA World Cup(TM) in 2010 and 2014, Sony is inspiring a sense
of excitement for the millions of football fans around the world.

For more information on Sony Europe, please visit
www.sony-europe.com

"Sony", "WALKMAN", "VAIO", "Cyber-shot", "Handycam", "a", "BRAVIA" and
"XDCAM" are registered trademarks or trademarks of Sony Corporation. All
other trademarks or registered trademarks are the property of their
respective owners

About Accertify(R)

Accertify Inc. is a leader in providing e-commerce companies with
software, tools and strategies for preventing online fraud and mitigating
enterprise-wide risks. Our Interceptas(R) platform integrates every component
of fraud prevention, applies state-of-the-art automation to each step in
process and offers advanced capabilities for managing fraud data. Built with
a merchant's perspective, Interceptas delivers unparalleled flexibility in
preventing various types of criminal behavior, including fraud related to
card-not-present purchases, online scams and policy abuse, merchandise
returns and exchanges and other data management challenges. Accertify is
committed to providing online companies with the most cost-effective solution
to fraud available. For more information, visit www.accertify.com.

Carol Jouzaitis of Accertify, +1-312-342-7304, cjouzaitis at accertify.com