Swissôtel Living: New Residence Concept Unveiled at Swissôtel The Bosphorus, Istanbul

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ZURICH, January 27, 2011 - The first Swissôtel Living, a new, exclusive residence concept by
Swissôtel Hotels & Resorts, was recently unveiled at Swissôtel The Bosphorus,
Istanbul. Sixty-three elegant apartments in a range of sizes, from studios to
1 - 3 bedrooms, offer the ultimate in style and luxury, and allow guests to
enjoy the full range of hotel services within the comfort of their own four
walls. More Swissôtel Living residences will follow in the future in other
Swissôtel destinations.

Conceived by top designer Khuan Chew - renowned for her work on the Burj
Al Arab Hotel Dubai - the apartments enjoy a panoramic view of the Bosphorus
and boast state-of-the-art technology, from LCD TVs to home cinema, fully
equipped kitchens and exquisite bathrooms. The trendy interior design is
highly appealing, with tasteful colour schemes and well thought-out living
spaces. Guests can dine, meet friends or use the library in the communal
lounge at any time of day, while the rooftop pool and spacious roof terrace -
for the exclusive use of tenants - provide an ideal place to relax. All
services and facilities offered by the adjoining five-star Swissôtel The
Bosphorus, such as the Amrita Spa & Wellness, a "Leading Spa of the World",
extending over 4000 m2, and including 14 treatment rooms, a jacuzzi, sauna,
steam room, hammam and gym, are freely available to guests of Swissôtel
Living. The comprehensive range of facilities also includes the fashionable
Gaja restaurant, tennis courts, indoor and outdoor pools, room service, the
Business Centre, and extensive gardens.

    Contact:

    Eva-Maria Panzer
    Director Communication
    Swissôtel Hotels & Resorts
    Phone: +41-44-317-62-28
    E-Mail: evamaria.panzer@swissotel.com

Contact: Eva-Maria Panzer, Director Communication, Swissôtel Hotels & Resorts, Phone: +41-44-317-62-28, E-Mail: evamaria.panzer at swissotel.com .