TelcoTV Asia 09 - IneoQuest & Mariner Partners Confirmed as Gold Sponsors, Joining Other Leading Telco Vendors at the Show

SHANGHAI -

- Exhibitors include Microsoft, ZTE, and other key IPTV and video players plus more than 200 telco, cable, and industry executives registered for the show, which will also include Light Reading China launch reception

TelcoTV Asia 2009 (www.telcotvasia.com; www.telcotvasia.cn ), jointly hosted by Shanghai Municipal Administration of Culture, Radio, Film & Television (SCRFT) and Shanghai Economy & Information Technology Commission (SHEITC), announced that IneoQuest and Mariner Partners, two of the leading IP video vendors, have confirmed their Gold Sponsorships of the show. Among the other signed exhibitors are Microsoft TV, ZTE, and Telairity.

“With the support of these video industry leaders as well as registration from more than 200 telco, cable, and industry executives, we’re extremely pleased about the performance of TelcoTV Asia 09 in its first year,” said Joseph Braue, SVP and Group Director of Light Reading. Braue will be hosting a Light Reading China launch reception where key Light Reading China executives, Pyramid Research analysts, and noted TelcoTV Asia speakers will talk about key communications industry issues in China. Braue will also reveal 2010 events, research, and online development plans for Light Reading China at the event, scheduled at 18:00-20:00, October 13, at the Longemont Shanghai hotel.

“TelcoTV Asia 09 is the first step of our business expansion in China,” said Arron Xu, Associate Director of Light Reading China. “We are looking forward to working closely with local service providers and vendors, and help in developing the world’s most promising market in a sustainable way.”

For more information about the event, please contact:

Arron Xu Associate Director, Light Reading China Email: axu@lightreading.com.cn Tel: +86-21-6278-7488#8501 Lucy Green Account Director, North America Email: green@lightreading.com Tel: +1-949-223-3630

About Light Reading

Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused event company serving the US$3 trillion worldwide communications market. Lightreading.com is the ultimate source for technology and financial analysis of the communications industry, leading the media sector in terms of traffic, content, and reputation. Light Reading’s research arms, Heavy Reading and Pyramid Research, provide the most comprehensive communications research, market data, and technology analysis in close to 100 markets around the world. Light Reading produces almost 20 targeted communications events including TelcoTV, Ethernet Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as focused one-day events tailored for cable, mobile, and wireline executives. Light Reading was acquired by United Business Media in August 2005, and operates as a unit of TechWeb.

About TechWeb

TechWeb (www.techweb.com/aboutus) the global leader in business technology media, is an innovative business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb produces the most respected and consumed media brands in the business technology market. Today, more than 13.3 million* business technology professionals actively engage in our communities created around our global face-to-face events Interop, Web 2.0, Black Hat, and VoiceCon; online resources such as the TechWeb Network, Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and The Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet Magazine, MSDN Magazine, Wall Street & Technology magazines. TechWeb also provides end-to-end services ranging from next-generation performance marketing, integrated media, research, and analyst services. TechWeb is a division of United Business Media, a global provider of news distribution and specialist information services with a market capitalization of more than US$2.5 billion.

*13.3 million business decision-makers: based on number of monthly connections

About United Business Media Limited (www.unitedbusinessmedia.com)

United Business Media Limited (UBM) is a global media and marketing services company that informs markets and brings the world’s buyers and sellers together at events, online, in print, and with the information they need to do business successfully. UBM serves professional and commercial communities, from IT professionals to doctors, from journalists to jewelry dealers, from farmers to pharmacists around the world. UBM employs more than 6,500 people in more than 30 countries. UBM’s businesses operating in the US include CMPMedica, Commonwealth Business Media, Everything Channel, PR Newswire, RISI, TechInsights, TechWeb and Think Services. UBM is listed on the London Stock Exchange (UBM.L) and has a market capitalization of US$2.5 billion.

Source: Light Reading

Arron Xu, Associate Director, Light Reading China, axu at lightreading.com.cn, +86-21-6278 7488#8501, or Lucy Green, Account Director, North America, +1-949-223-3630, green at lightreading.com