Evolution of the ICT Markets

By Detecon International Gmbh, PRNE
Tuesday, December 14, 2010

Detecon Looks Ahead to 2032

BONN and ESCHBORN, Germany, December 15, 2010 - Information and telecommunications technology (ICT) will be found in
almost all products by the year 2032. At the same time, the related added
value areas will change: end customer services from ICT providers will melt
into those from other industries. This is the prediction made by the ICT
management consultancy Detecon in its new opinion paper, "Think 2032!" The
future belongs to horizontally integrated ICT companies which concentrate
either on business areas oriented to the market and service or on business
areas oriented to the infrastructure.

In 2032, the German ICT managers who are today 45 will be wrapping up
their careers. By that time, the ICT market and applications will have
undergone a fundamental transformation. The massive quantities of collected
and available information will have extended its reach into every imaginable
area of our lives. Cars networked with one another, intelligently managed
power networks and houses, films in holograph format, or body implants which
send medical data to portable devices are just some of the examples. ICT will
be omnipresent - in our daily lives as well as in the work world. ICT will
become a decisive production factor in almost all industries and, more and
more, will also be a key differentiation factor. The digitalization of goods
and services will eliminate the boundaries between industries so that
horizontally integrated ICT solutions and ICT embedded in products will
dominate the end customer market.

Detecon predicts that new added value sectors will appear on the expanded
ICT market by 2032, such as the sector consumer-ICT mediation (CIM) where
providers with an excellent reputation will use intelligent smart agents to
handle the search for information and the selection of products and services
for consumers as well as other tasks.

The ICT value creation will more and more concentrate on market- and
service-oriented business areas (business as a service) or services related
to the infrastructure (infrastructure as a service). "Successful business as
a service must be able to support the set-up of business networks which are
quickly created and just as quickly dissolved, making available a kind of
flexible business operating system," explains Lars Theobaldt, Managing
Partner at Detecon and one of the authors of the Detecon opinion paper.

The dominant force in the business sector infrastructure as a service
will be ICT companies which can rely on international advantages of size.
"Virtually no provider will be capable of financing the rising infrastructure
demand alone. So an organizational structure which can cooperate ad hoc with
a large number of partners will become all the more important," says Dr.
Karl-Michael Henneking, member of the Detecon Executive Board and head of the
division "Strategy and Marketing". "The ability to manage complex wholesale
business models will be absolutely critical for success in this case."
According to Detecon, infrastructure services in 2032 will be performed on
three added value levels: wireless and wired access technologies with very
large bandwidths, just as in the past; complex managed services, e.g., for
smart cities; or highly specialized infrastructures such as robot parks and
sensor networks.

The opinion paper "Think 2032!" can be downloaded by logging onto

Detecon International GmbH

Detecon is one of the world's leading consulting companies for ICT
management consulting. Our services focus on consulting and implementation
solutions which are derived from the use of information and communications
technology (ICT). They encompass classic strategy and organization consulting
as well as the planning and implementation of complex, technological ICT
architectures and applications. Detecon's expertise bundles the knowledge
from the successful conclusion of management and ICT consulting projects in
more than 160 countries. Detecon is a subsidiary of T-Systems International,
the key account brand of Deutsche Telekom.

    For additional information, go to:


    Press Contact
    Detecon International GmbH
    Gerhard Auer
    Oberkasseler Strasse 2
    D-53227 Bonn
    Phone: (+49-228)700-1013
    Fax: (+49-228)700-1017
    e-Mail: gerhard.auer@detecon.com

For additional information, go to: info at detecon.com. Press Contact: Detecon International GmbH, Gerhard Auer, Oberkasseler Strasse 2, D-53227 Bonn, Phone: (+49-228)700-1013, Fax: (+49-228)700-1017, e-Mail: gerhard.auer at detecon.com

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