IVONA Text-To-Speech - Lifelike Text-to-Speech (TTS) Arrives in America

ALPHARETTA, Georgia, September 9, 2010 - IVONA(R)Text-to-Speech (TTS), creator and winner of multiple awards for
most human-sounding synthetic voices and speech output products, is proud to
announce the appointment of Craig Campbell as Director of Business
Development in the Americas. Mr. Campbell, a recognized speech evangelist
with 10-years experience, will lead IVONA's entry into the US marketplace
where he will oversee partnerships and sales activities. A recognized thought
leader in multi-modal communications, Mr. Campbell has presented at numerous
trade shows including SpeechTek, VON, AVIOS, and GDC.

IVONA's mission is to deliver the most natural-sounding TTS system in the
world. IVONA's 10 years of innovation in speech sciences, artificial
intelligence, and award-winning proprietary speech technology, has resulted
in speech synthesis solutions able to articulate words, sentences,
paragraphs, or even whole stories and books exactly like human voice-talent,
preserving the full expressiveness and individuality of the natural voice.

Headquartered near Gdansk, a vanguard region dating from Copernicus
through the Solidarity movement, IVONA(R) pioneered TTS voices for persons
with vision and reading disabilities starting in 2001. Today, IVONA serves
dozens of markets with a suite of 5 core speech products including: Telecom
voices, HD voices for embedded devices, SaaS voice services, consumer desktop
voices, and an automated "recording studio" to generate static prompts and
voice-overs.

"We're very excited to bring IVONA's human equality voices to
fast-growing US markets such as e-books, navigation devices, and telephony
systems," said CEO Lukasz Osowski. "Quality is the number one purchasing
factor, whether we're talking to consumers or product managers. Everyone
wants a voice that sounds natural and lifelike and uses inflection," added
Osowski.

All IVONA's products are feature-rich and designed for usability.
Intuitive tools such as the visual pronunciation editor go beyond industry
norms by allowing multiple voice profiles, so text books can be read
differently than text messages, for example.

Craig Campbell explained: "I think the US market is going to be very
surprised by IVONA. The company's relentless pursuit of quality is evident
from the first voiced words, to advanced engineering details like IVONA
Telecom's built-in load balancer, and the ability of the Embedded TTS engine
to capture IVONA's signature lifelike sound."

IVONA(R) Text-to-Speech, Quality You Can Hear(TM).

Evaluate online at www.ivona.com

About IVONA(R)

IVONA is widely recognized and awarded as the highest-quality, most
natural-sounding TTS system in the world. The IVONA suite of products
includes a wide range of specialty TTS solutions for business,
telecommunications, SaaS, mobile, and home use. Among its most notable
innovations, IVONA developed a Rapid Voice Development technology which is
able to generate custom branded voices for use in IVONA TTS in under 60 days.
In support of its long-standing commitment to accessibility, the Company
works closely with RNIB and DAISY, the largest organizations supporting blind
and visually impaired people in the world.

Please contact IVONA USA at ivona_usa at ivona.com or call: +1-678-367-6206