Love is in the Air Thanks to Interflora Radio Sponsorship

LONDON, July 19, 2010 - Interflora Ireland - the market leader in flower delivery - has announced
a major sponsorship deal with Q102, Dublin's fastest-growing radio station.

Interflora.ie is now sponsoring the popular Love Zone show, presented by
DJs Ernie Gallagher and Debbie Allen.

The show - which goes out from 9pm until midnight each Sunday and from
7pm to midnight Monday to Thursday - is an infectious blend of music and chat
revolving around listeners' favourite love songs.

And now, the love and romance theme will be even stronger, with the show
benefiting from sponsorship from Interflora.ie - the flower experts.

Thanks to the launch of Interflora.ie at the end of last year, the
delivery of flowers in Dublin and the rest of Ireland is now easier than
ever. Irish customers can now enjoy the renowned Interflora service and take
advantage of Interflora's high quality flowers, bespoke designs and same-day
delivery.

Interflora is the world's best-known flower delivery service with a huge
network of florists, including Dublin florists and flower experts all over
Ireland.

Interflora florists in Dublin and Ireland have years of experience in
creating and delivering hand-made bouquets. They are all highly skilled,
creative and dedicated. They are able to design bouquets of high quality
flowers to meet customers' needs, as well as offering designs that can't be
found anywhere else. There are currently 21 Interflora flower shops in Dublin
and many more across Ireland.

Michael Barringer, marketing director for Interflora feels the
sponsorship deal with Q102 in Dublin represents the ideal way to promote the
tailor-made services available online.

He said: "Dublin Q102's Love Zone show provides Interflora.ie with the
perfect opportunity to make our customers in Ireland aware that we now have a
bespoke online service available to them. Dublin Q102's reach and listener
figures in the capital mean that awareness of Interflora.ie can be maximised.

"We're delighted to be entering into a long-term partnership with Dublin
Q102 and the Love Zone show."

Q102 is Dublin's fastest-growing radio station, with a daily listenership
of more than 140,000 and a 9.4% share of the prime-time adult market.

Scott Williams, Q102's station director, said: "With music being the food
of love and flowers the expression of love, the combination of Interflora and
Love Zone is a match made in heaven."

For more information, visit www.interflora.ie/flowers-dublin or
blog.interflora.co.uk

For more on Dublin Q102, visit www.q102.ie

Contact the Interflora press office: +353(0)800-542-1891 - press.enquiries at interflora.co.uk