Major Indian Operator Expands Mobile Broadband Services with Bridgewater

By Bridgewater Systems, PRNE
Monday, December 6, 2010

Expanded Deployment Enables Secure, High-speed Mobile Internet Services to Over 125 Cities in India

NEW DELHI, India, December 7, 2010 - Bridgewater Systems (TSX: BWC), the mobile personalization company, today
announced that a major operator in India with over 80 million subscribers is
expanding mobile broadband services across India using the Bridgewater(R)
Service Controller (AAA)
( anchored by
Bridgewater's Subscriber Data Broker(TM)


    -  The Indian operator is expanding its deployment of the Bridgewater
       Service Controller to securely authenticate and authorize subscribers
       and  perform critical accounting functions. The operator is ramping
       up its mobile data services such as mobile streaming, video calls and
       mobile Internet services across nine telecom circles representing over
       125 cities in India.

    -  The operator is also deploying Bridgewater's Subscriber Data Broker
       which  provides a common subscriber data management platform that
       brings together rich, dynamic subscriber data with the sophisticated
       tools to broker that data to multiple systems and applications to
       personalize services.

    -  It allows operators to: 

        -  Rapidly scale mobile data services to millions of subscribers and
           manage billions of mobile data transactions with a Tier 1 proven,
           high performance solution.

        -  Deliver personalized services to attract and retain subscribers.
           New streaming media, video calls, social networking, and
           location-based services can be provisioned, modified, and
           personalized using a unified, real-time subscriber data management

        -  Reduce operating costs by unifying subscriber data, and easily
           provisioning new subscribers and services without custom

    -  Bridgewater's India Center of Excellence
       is providing mobile control plane technology development, sales,
       professional and support services to help operators in India and
       across the Asia Pacific region rapidly deliver 3G and 4G services.
       Based in Gurgaon, Delhi, the Center is supporting this mobile data
       network deployment.


David Sharpley, Senior Vice President, Bridgewater Systems

"India is one of the fastest growing markets for mobile broadband.
Bridgewater is well positioned to help operators rapidly deploy profitable
and personalized mobile data services to millions of subscribers in India
using our comprehensive, integrated subscriber, service, and policy control
solutions. This new expansion is part of our strategic focus on emerging
markets and reflects our continued investment in this high-growth region."

Tags / Keywords

Bridgewater Systems, Service Controller, AAA, Subscriber Data Management,

Policy Controller, PCRF, Mobile Data Growth

About Bridgewater Systems

Bridgewater Systems, the mobile personalization company, enables service
providers to efficiently manage and profit from mobile data services, content
and commerce. The company's market leading mobile personalization portfolio
provides a real-time, unified view of subscribers including entitlements,
devices, networks, billing profiles, preferences and context. Anchored by
Bridgewater's Subscriber Data Broker(TM), the portfolio of carrier-grade and
standards-based products includes the Bridgewater(R) Service Controller
(AAA), the Bridgewater(R) Policy Controller (PCRF) and the Bridgewater(R)
Home Subscriber Server (HSS). More than 150 leading service providers
including America Movil, Bell Canada, Clearwire, Cox, Hutchison Telecom,
Iusacell, Scartel, SmarTone-Vodafone, Sprint, Tata Teleservices, Tatung,
Telmex, Telstra, and Verizon Wireless use Bridgewater's solutions to rapidly
deliver innovative mobile services to over 150 million subscribers. For more
information, visit us at

Bridgewater, Bridgewater Systems, the Bridgewater Systems logo, WideSpan,
Smart Caps, myPolicy, and Subscriber Data Broker are trademarks or registered
trademarks of Bridgewater Systems Corporation. All other company, product
names and any registered and unregistered trademarks mentioned are used for
identification purposes only and remain the exclusive property of their
respective owners.

    For further information:
    Joanne Steinberg
    Bridgewater Systems

    Tony Tan
    Siren-Communication - Asia Pacific

    Rose Ross/Olivia Shannon - Omarketing EMEA /

For further information: Joanne Steinberg, Bridgewater Systems, joanne.steinberg at ,+1-613-884-8831; Tony Tan, Siren-Communication - Asia Pacific, tony at, +65-9048-6981; Rose Ross/Olivia Shannon - Omarketing EMEA, rose at /olivia at, +44(0)208-255-5225

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