Malaysian Mobile Service Operator Tune Talk Surpasses One Million Customers in Just Over 10 Months of Commercial Service
By Xius-bcgi, PRNESunday, June 27, 2010
KUALA LUMPUR, Malaysia and WOBURN, Massachusetts, June 28, 2010 - Tune Talk, Malaysia's low-cost mobile phone operator who
targets the underserved segments of the market with super low calling rates
and exciting incentives, today announced that it has surpassed the one
million subscriber mark in its first 10 months of operation. This makes
Tune Talk one of the fastest growing mobile service operators in the world.
Tune Talk's unique approach to the marketplace based on
offering the lowest cost service by employing advertising to supplement the
cost of more traditional subscriber plans, created a differentiated niche
segment offering that attracted subscribers to Tune Talk's compelling,
attractively priced alternative to traditional mobile operator offerings.
Commenting on this milestone, Jason Lo, CEO of Tune Talk stated, "Our
growth is a result of the hard work and dedication from our team here at
Tune Talk, as well as with our fantastic partners. In this saturated market
it's a positive sign that there is still room to differentiate our brand and
product to bring something of real value to our subscribers and we are very
excited that there are so many who are willing to give us a chance to
provide them with our mobile service. As our technology provider, XIUS-bcgi
has been an integral part in enabling Tune Talk to be successful in the
Malaysian mobile marketplace."
Congratulating Tune Talk on this significant achievement, G.V.
Kumar, CEO of XIUS-bcgi, mentioned, "It has been a privilege to be part of
the Tune Talk success. Reaching this milestone validates the promise and
potential of the Tune Talk approach to the market - focus on innovation,
delivery of recognized value, and customer satisfaction."
About Tune Talk
Tune Talk Sdn. Bhd. is the latest investment of Tune Ventures
Sdn. Bhd. and was formed to be a Mobile Virtual Network Operator (MVNO) in
Malaysia. Having secured an MVNO agreement with Celcom (Malaysia) Bhd,
TuneTalk launched in April of 2009.
Following in the footsteps of Air Asia and other Tune
Ventures, Tune Talk has revolutionized the industry with unique offerings and
innovative value propositions. Tune Talk has focused on the underserved mass
market in its aim to become the first successful Pan-ASEAN MVNO.
About XIUS-bcgi
XIUS-bcgi enables mobile operators to differentiate their service through
innovative and end-to-end managed solutions that ensure seamless mobile
transaction management and monetization. The Mobile Services Platform (MSP)
and AdValue solutions enable mobile service operators to deliver on their
visions and promises to the marketplace.
XIUS-bcgi develops flexible, scalable and robust solutions that enable
mobile operators to rapidly deliver differentiated services and gain first
mover advantage, build subscriber loyalty, and sustain leadership.
Pioneers in wireless and signaling technology since 1989, XIUS-bcgi has
an implementation foot-print across five continents. www.xius-bcgi.com
Contact: Jim Hunt VP, Marketing & Sales Operations, XIUS-bcgi +1-207-632-1916 jhunt@xius-bcgi.com
Contact: Jim Hunt, VP, Marketing & Sales Operations, XIUS-bcgi, +1-207-632-1916, jhunt at xius-bcgi.com
Tags: June 28, Kuala lumpur, Malaysia, Malaysia And Woburn, Massachusetts, Xius-bcgi