Mark Allen Appointed Vice President of Manufacturing at Lagado

Menicon Focusing on Expanding Its Presence in Custom Contact Lens Market

NAGOYA, Japan, August 12, 2010 - Menicon Co., Ltd. has announced the appointment of Mark Allen as Vice
President of Manufacturing for Lagado Corporation, a wholly-owned subsidiary
of Menicon America Inc. Allen will report to Jonathan Jacobson, President of
Menicon America.

Allen joins Menicon with over 25 years experience in the cGMP
manufacturing sector, including over 11 years in the contact lens and
ophthalmic viscoelastics industry. During his career in medical products,
Allen has held key leadership roles in manufacturing, quality assurance,
regulatory affairs and research and development. For the last three years,
Allen has held the position of Vice President of Quality Assurance and
Regulatory Affairs at Bonfils Blood Center, a renowned leader in blood
collection, manufacturing, testing and research located in Denver, Colorado.

Allen has strong expertise in cGMP manufacturing, ISO operations and
regulatory compliance and approval strategies in the US and Europe. He also
has a track record for innovation, and holds several US patents for medical
products.

Allen will oversee manufacturing operations of Lagado Corporation and
will be based in Denver. Allen will work closely with Bill Hoffman, research
scientist for Lagado, in brining new contact lens materials to market for
custom lens manufacturers.

"I am thrilled to be joining the Menicon team," said Allen. "The recent
acquisition of Lagado marks the latest milestone in Menicon America's
strategy to aggressively pursue the US market. I look forward to continuing
Lagado's established history of high-quality and innovative products, and I
will bring a new emphasis for providing strong technical support for our
customers."

Jacobson, Menicon's General Manager, Global Business Strategies &
Operations, commented: "We are very happy to welcome Allen on board. The
depth of Mark's experience and leadership in guiding world-class operations
to manufacture the highest-quality medical devices is a tremendous asset for
Lagado and Menicon."

About Menicon:

Menicon Co., Ltd. (www.menicon.com), founded by Kyoichi Tanaka in
1951, is Japan's first and largest contact lens manufacturer, and now is
represented in over 30 countries. Menicon is a manufacturer dedicated to all
areas of soft and GP contact lens related businesses including material
development, lens designing, and manufacturing of contact lenses and care
solutions. Menicon is a world leader in the development of hyper-Dk GP
(Menicon Z) and soft contact lenses (Menicon PremiO).

Toshio Matsushima, Global Strategies & Operations, Menicon Co., Ltd., Phone: +81-52-937-5021, Fax: +81-52-935-1121, E-mail: matsushima at menicon-net.co.jp, URL: www.menicon.com