Marketing Behemoths Answer Your Questions

LONDON, September 6, 2010 - Facebook, Twitter, Google, YouTube, Microsoft and many more to discuss
strategy at ad:tech London 21-22 September 2010, the National Hall, Olympia.

To view the Multimedia News Release, please click:
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All the big digital players are gathering in London 21-22 September to
discuss, debate, share strategy and answer your questions at ad:tech London
2010. Google, Twitter, Facebook, YouTube, Coca Cola, LVMH, DELL, BT, Moshi
Monsters, WPP, Microsoft, AKQA, Lush, BBC, 20th Century Fox, King of Shaves,
Phone Valley, Mail Online, the Mirror, Neo@Ogilvy and MindShare will all be
present to share strategy, case studies and give you the answers to your
questions.

Now in its sixth year, ad:tech London consists of an exhibition and a
conference. The free exhibition includes 150 seminars and 170 exhibitors,
Google Ads Factory, the Apps Zone, Mobile Marketing Theatre and a Marketing
Research Pavillion.

Apps Zone A centre of excellence for mobile apps and an informal
networking area. From creative and development right through to distribution
of mobile applications and generating ROI on your mobile investment, visitors
will meet experts to guide them throughout the whole process.

Mobile Marketing Show From marketing directors to online marketing
strategists, ad:tech and the mobile marketing show provides a solid platform
where buyers come to source mobile solution providers, network with industry
peers and hear the latest updates from mobile experts.

Market Research Pavilion In response to the 36 per cent of 2009 visitors
who have purchasing or budgeting responsibility for market research solutions
and services, ad:tech London are proud to host the Market Research Pavilion.

Google is running free-to-attend sessions as part of the Google Ads
Factory tour. Over the two days, the tour will look at how best to utilise
Google's advertising solutions in four main product areas: Search, Mobile &
Local, Google Display Network and Analytics.

The strategic conference digs deeper, with your chance to question brands
such as Twitter, Louis Vuitton and Facebook.

Facebook VP EMEA sales and business development, Joanna Shields, is
presenting at the conference on how consumer behaviour is changing around
social media.

Microsoft managing director & VP of consumer and online, Ashley
Highfield, is giving an overview about innovation in consumer and advertiser
experiences and his predictions for the next decade.

Twitter product manager, Shiva Rajaraman, is speaking exclusively to the
ad:tech conference delegates on why and how brands, agencies and individuals
can leverage Twitter as a communication channel.

YouTube sales leader, Bruce Daisley, will discuss how you can help build
your business with video.

Finally, Yahoo and Microsoft will be revealing how their search alliance
can bring a new competitive choice into the marketplace.

"Now is a fantastic time to be working in digital," says Chris Asselin,
ad:tech conference and marketing director. "The web is crawling with
potential customers - internet analyst comScore estimates that more than four
billion searches are carried out a month in the UK, and over 60 billion
worldwide. As a business, it's essential to know what the industry is saying
and at ad:tech you will not only hear what brands, agencies and providers are
saying, but also the consumers."

Getting your share of those clicks involves taking the pulse of
innovation, a natural curiosity and the constant evolution best practice. At
ad:tech London you'll hear from: Shiva Rajarman, Twitter product manager;
Joanna Shields, Facebook VP, EMEA sales and business development; Kamel Quadi
NOWNESS & Louis Vuitton EVP digital; Bruce Daisley YouTube UK leader; Manish
Mehta Dell VP, global online and many more.

And don't miss the NMA Top 100 Interactive Agencies Guide, where New
Media Age reveal the UK's top interactive agencies.

So, don't be a GMOOT!* Make the most of ad:tech London to ask questions,
challenge big business and get your head around innovation.

*Get Me One Of Those

For more information visit www.ad-techlondon.co.uk

Notes to Editors:

ad:tech London 2010 is taking place at Olympia National, London, 21-22
September 2010.

About ad:tech

ad:tech London, part of the Daily Mail Group and in its sixth year, is
firmly established as the premier UK Exhibition and Conference exclusively
dedicated to the online advertising and marketing industry.

ad:tech provides a meeting point for 8,000 marketers and advertisers . It
comprises of a paid-for conference, free exhibition and free educational
seminars.

ad:tech aims to address the dynamic digital marketplace and the issues
facing advertising and marketing functions as they look to stand out from the
crowd and discover the next generation of opportunities.

This year, brands, agencies, publishers and solution providers include:
Google, Twitter, Facebook, YouTube, Coca Cola, LVMH, DELL, BT, Moshi
Monsters, WPP, Microsoft, AKQA, Lush, BBC, 20th Century Fox, King of Shaves,
Phone Valley, Mail Online, the Mirror, Neo@Ogilvy and MindShare.

The show originates from the USA, where for 15 years it has been
showcasing. Underpinned by the support of industry leaders, key associations,
governmental organisations and academic experts, ad:tech London's reach
extends to every marketing decision maker throughout Europe.

ad:tech conferences currently take place in New York, San Francisco,
London, Sydney, Shanghai, Singapore, Tokyo and Beijing. ad:tech will continue
to expand globally in order to provide online marketing communities with
great opportunities to network, share best practices and ideas everywhere in
the world.

About dmg :: events

dmg :: events is a wholly-owned subsidiary of the Daily Mail and General
Trust plc (DMGT, www.dmgt.co.uk), one of the largest media companies
in the United Kingdom. dmg :: events was founded in 1989 and in 20 years
has managed Exhibitions, Conferences and online platforms for many industries
in 25 countries. dmg :: events produces more than 300 market-leading trade
exhibitions, consumer shows and fairs each year and publishes 45 related
magazines, newspapers, directories and market reports. dmg :: events employs
more than 700 people and maintains a worldwide presence through more than 30
offices in the United States, Canada, the United Kingdom, France, the United
Arab Emirates, India, China and Australia. dmg :: events is a wholly-owned
subsidiary of the Daily Mail and General Trust plc (DMGT), one of the largest
and most successful media companies in the UK. For more information on dmg
events please visit www.dmgevents.com.

    For further information, please contact:

    Laura Paterson, ad:tech, t +44(020)3180-6591
    PR
    Laurapaterson@dmgevents.com

    Catherine Thurtle , ad:tech, t. +44(020)3180-6594
    Editor
    catherinethurtle@dmgevents.com

    Christophe Asselin, ad:tech, t. +44(0)20-3180-6678
    Event director
    christopheasselin@dmgevents.com

Video:
multivu.prnewswire.com/mnr/prne/adtech/44208/

For further information, please contact: Laura Paterson, ad:tech, t +44(020)3180-6591, PR, Laurapaterson at dmgevents.com; Catherine Thurtle , ad:tech, t. +44(020)3180-6594, Editor, catherinethurtle at dmgevents.com; Christophe Asselin, ad:tech, t. +44(0)20-3180-6678, Event director, christopheasselin at dmgevents.com