MediaNet Introduces MN Open in the UK

By Medianet, PRNE
Sunday, January 31, 2010

Blair Schooff will Spearhead UK Efforts Responsible for Business Development and Digital Media Licensing

NEW YORK and LONDON, February 1 - MediaNet announced today that Blair Schooff will rejoin the Company in
London where he will introduce MediaNet's MN Open API and suite of Web
Components throughout Europe. MediaNet rolled out the MN Open platform in the
US in Q3 and as a result has rapidly built a network of more than 70
customers that are delivering premium digital media to their end users.

Mr. Schooff re-joins MediaNet as a music industry veteran with 15 years
experience. He has launched several digital music stores including HMV,
Tesco, Virgin and Samsung. He drove AOL music into the largest consumer music
service in UK, France and Germany. He began his music career at BMG in both
the US & UK pioneering digital work in licensing, new business, and
marketing.

Alan McGlade, CEO of MediaNet commented: "The European marketplace
provides a unique opportunity for MediaNet as end users are sophisticated
consumers of premium digital music and media. Blair has a proven track record
with MediaNet and has excellent relationships with content providers as well
as the ability to identify and negotiate successful partnerships at a rapid
pace." Mr. McGlade also noted: "MediaNet is delivering the next generation of
premium entertainment content services. Our purpose is to reduce friction and
create convenience for the consumer. Essentially we have become a 'content
concierge' that presents the appropriate content to a consumer when they are
predisposed to consuming it."

MN Open offers a productized set of APIs and a suite of Web Components
that allow quick integration of premium music content into a website,
application or online retail destination. Both the APIs and Web Components
include access to a real-time, online reporting portal that is available to
all MediaNet customers and content partners.

With the MN Open API, customers have complete control over the user
experience, functionality, e-commerce and millions of songs and music videos
with all services delivered under their brand. The API features include:

    - Integration into any website or application
    - Advanced catalog search capabilities with fuzzy matching
    - Access to a portion of or the entire catalog and customize
      pricing
    - Rich metadata for every song, album, and artist
    - Use of MediaNet's e-commerce engine or integration with the
      customer's existing e-commerce
    - Compatibility with any programming language
    - Ability to select and incorporate the features that are just
      right for a customer's end users and business model
    - REST-based HTTP service

MediaNet's suite of Web Components is easy to install and incorporate
into a website with no coding required. Customers copy and paste the code
snippets anywhere on their page with their branding front and center.
Available in three main categories: contextual matching; commerce and
discovery, Web Components features include:

    - Media Matcher: Automatically matches MediaNet's catalog
      against existing web content
    - Media Links: Hyperlinks references to artists, albums and songs
      within existing content on page
    - Relevant Media Search: Integrates into site's existing search and
      returns media results alongside regular search results
    - Media Explorer: Dynamically displays music-related information
      with purchasable media
    - Media Charts: Charts top selling content to entice music
      discovery, sampling and purchases
    - Media Purchase: Fulfills purchases through an automatically
      configured and setup component which appears in its dedicated, secure
      window

MediaNet provides premium digital media content to a network of customers
through the MN Open platform. An API and easy to install Web Components
deliver a set of powerful music and media content products including streams,
downloads, music search, contextual matching and other media discovery tools
to engage end users while keeping them on your website or application longer
to maximize revenues. MediaNet powers music and media delivery for brands of
all sizes including Tesco, iLike, MOG, Fox News, Ultimate Guitar and many
more.

MediaNet, www.mndigital.com, is privately-held and is
headquartered in New York with an office in Seattle.

Twitter: @alan_mcglade

Facebook: www.facebook.com/pages/MediaNet/276666588743?ref=sgm

UK Contact: Blair Schooff, bschooff at mndigital.com, +44-7866533171; or US Contact: Ann Garrett, agarrett at mndigital.com, +1-818-501-8499

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