MEDICA 2010: Good Registration Figures a Cause for Optimism in the Medical Technology Industry

DUSSELDORF, Germany, November 10, 2010 - The registration figures for MEDICA 2010, World Forum for Medicine
-International Trade Fair and Congress (Dusseldorf, 17th - 20th November) has
lead to optimism in the medical-technical sector. The number of participants
who have signed up for the world's largest medical trade fair, which will
take place next week, is significantly higher than last year's, at around
4,4000 exhibitors from over 60 nations and a booking increase of 2,000 square
metres to a total of 116,000 square metres.

"The medical technology markets in North America and Europe have suffered
from low demand in recent times. However, exports are picking up again,
particularly in the German industry, and many companies are using MEDICA to
increase their number of contacts. MEDICA has once again proven to be an
excellent platform for transcontinental business and a global hub," explains
Horst Giesen, Project Manager of the trade fair in Düsseldorf.

After Germany, the highest numbers of bookings for exhibition space at
MEDICA 2010 were from Italy, China, Great Britain, the USA and France. The
number of regular exhibitors from within the country and abroad is
consistently high. These include innovation leaders such as Siemens,
Getinge-MAQUET, MMM Group, Karl Storz und Systema, who have been absent in
recent years.

The thematic focus points of MEDICA 2010 are: electrical medicine/medical
technology, laboratory technology/ diagnostics, physiotherapy/ orthopaedic
technology, medical products (commodities and consumable articles),
information and communication technology, medical furniture and social
arrangements.

The trade fair also includes established events such as the MEDICA MEDIA
FORUM (telemedicine, medical IT, Hall 15), MEDICA VISION (research
establishments' innovation forum, Hall 3) and MEDICA PHYSIO (physiotherapy
forum, Hall 4).

The MEDICA TECH FORUM (Hall 11) is a new feature with a presentation
programme right at the centre of the trade fair events. The topics here are
innovative medical technology and its concrete application in medical
practice, such as minimally invasive catheter procedures for the treatment of
heart conditions and current developments in the field of endoscopy.

The focus of the MEDICA congress will be presentations on common
widespread diseases such as cancer, circulatory diseases, age-related
illnesses and courses about further education and training in fields such as
sonography, emergency medicine and endoscopy.

CURAC Annual Conference part of MEDICA for the first time

On the 18th and 19th of November, Die Deutsche Gesellschaft für Computer-
und Roboterassistierte Chirurgie e. V. (German Association for Computer and
robot-assisted surgery, CURAC) will hold its ninth annual conference
"CURAC2010" at the MEDICA Congress. This conference will focus on surgical
stimulation, computer-supported interventional radiology, ergonomic
optimisation in the operating room, multi-modal operation planning and
intra-operative measurement procedure. An additional focus is on the recovery
potential through industrial cooperation. The aim of this collaboration with
the world's largest trade fair for medical technology is the further
development of the interdisciplinary exchange of knowledge between
scientists, developers and users in this area, which is still new and
particularly innovative.

Another element of MEDICA 2010 is the 33rd German Hospital Day, the main
annual event for decision-makers in the field of clinical management.

At the same time as MEDICA 2010, 560 exhibitors will also be taking part
in the equally-popular COMPAMED 2010 (17th to 19th November), where they will
be presenting new solutions and services in the supplier market for medical
production, e.g. micro-system technology, nanotechnology, new materials and
packaging and services. The number of exhibitors, the number of participating
nations (37) and the space booked (10,300 square meters) signify that this is
also a new leading name in the events sector.

MEDICA 2010 and COMPAMED 2010 will once again hire all 19 halls in the
Dusseldorf Exhibition Centre.

Last year, both events had more than 137,000 visitors. More than 16,000
of these visitors were specifically interested in COMPAMED. 46 percent of the
visitors travelled from abroad.

Visitors at MEDICA 2010 will include the German Chancellor Angela Merkel,
who will be coming to Dusseldorf on 17th November with the Federal Minister
of Health, Philipp Rösler, and will learn about the innovative power of the
medical technology industry in a tour of the exhibition. Beforehand, Rösler
will open the German Hospital Day.

More information is available on the internet under: www.medica.de
und

www.compamed.de

    Messe Düsseldorf GmbH
    Press company MEDICA und COMPAMED 2010
    Martin-Ulf Koch / Larissa Browa
    Tel. +49(0)211-4560-444 /-549
    FAX +49(0)211-4560-8548
    Email: KochM@messe-duesseldorf.de
    Email: BrowaL@messe-duesseldorf.de

Messe Düsseldorf GmbH, Press Company MEDICA and COMPAMED 2010, Martin-Ulf Koch / Larissa Browa, Tel. +49(0)211-4560-444 /-549, FAX +49(0)211-4560-8548, Email: KochM at messe-duesseldorf.de, Email: BrowaL at messe-duesseldorf.de