No More Lousy Days with Breakthrough LouseBuster(TM) Device Now Available!

SALT LAKE CITY, May 4, 2010 - Larada Sciences Inc. announced the availability of the revolutionary
FDA-cleared and CE-marked LouseBuster(TM) device
(www.lousebuster.com), which provides a new, chemical-free way to kill
head lice and their eggs using only controlled, heated air. Clinical studies
show that the device provides a safe, fast and highly effective method to
kill all stages of head lice - including lice eggs*!

To view the multimedia assets associated with this release, please click:
multivu.prnewswire.com/mnr/laradasciences/43647/

(Photo: www.newscom.com/cgi-bin/prnh/20100504/MM90940 )

The LouseBuster(TM) device was conceived by evolutionary parasitologist,
Dr. Dale Clayton (www.lousebuster.com/t-LouseBuster-History.aspx), a
professor in the Biology Department of the University of Utah** Professor
Clayton initiated his studies using commercially available hair dryers which
proved to be ineffective and dangerously hot. Device design evolved,
culminating in the LouseBuster(TM) device, whose intended use is to kill or
remove lice and their eggs in the head hair of adults and children 4 years of
age and older.

Professor Clayton: "The LouseBuster(TM) head lice treatment
(www.lousebuster.com/t-LouseBuster-Head-Lice-Treatment.aspx) is a
practical, ecological approach to killing lice. Our clinical trials, based on
a robust experimental design, show that the application of a sufficient
volume of controlled, heated air at a specific temperature is extremely
effective at killing lice, including virtually ALL of their eggs, during a
single 30-minute treatment. The treatment works by dehydrating lice and their
eggs, driving off water that is essential to sustaining life. Unlike chemical
treatments, to which many strains of lice have evolved genetic resistance,
this approach is very likely to be 'evolution-proof.' Water is too
fundamental a component of the physiology of head lice
(www.lousebuster.com/t-Head-Lice-Facts-Lice-FAQ.aspx) for them to
evolve a way around this level of dehydration."

Founder, Chairman and CEO of Larada Sciences, Larry Rigby: "The
LouseBuster(TM) technology contributes two very important advances to the
centuries-long battle against head lice. First, the LouseBuster(TM) device is
very effective at killing lice eggs*** which are the most difficult life
stage of lice to kill; and second, parents now have a clinically tested
option that does not expose their children to potentially harmful pesticides
or other chemicals."

National Pediculosis Association (www.headlice.org) President,
Deborah Altschuler: "The NPA is elated to see this invention become
available. We appreciate Larada Sciences' commitment to the research and
successful development of a non-chemical, environmentally responsible
treatment for children with head lice. We see it going a long way to help the
NPA accomplish its mission to protect children from potentially harmful
pesticidal treatments." Larada Sciences supplies its LouseBuster(TM) device
directly and through select distributors in the USA, and exclusively through
distributors outside the USA, including Canada, the United Kingdom and other
European countries. Market introductions in Australia, Mexico and other Latin
American countries, the rest of Europe, and Asia are pending. The treatment
will be available through a network of company-run service providers and
through certified lice treatment service providers and distributors around
the world. The LouseBuster(TM) device will also be sold to professionals for
use in schools, clinics, camps, and other places where lice are commonly
diagnosed or treated.

About Larada Sciences Inc.

Larada Sciences, Inc.
(www.lousebuster.com/t-Larada-Sciences-Overview.aspx), located in Salt
Lake City, Utah, and Fargo, North Dakota, USA is a science-based medical
technology company dedicated to the safe elimination of head lice
infestations.

*For more information on benefits and possible risks as well as
availability (www.lousebuster.com/t-LouseBuster-Availability.aspx),
please visit www.lousebuster.com or call +1-877-781-0999.

** Professor Clayton has been a successful participant in the State of
Utah's Centers of Excellence program which encourages commercialization of
technology by making competitive grants to academic projects. While not a
director or employee of Larada Sciences, Inc. Dr. Clayton is nonetheless a
shareholder and supporter of the commercial fulfillment of his academic
research.

*** Early data published in the journal Pediatrics
(pediatrics.aappublications.org/cgi/content/full/118/5/1962) in 2006

    Larry Rigby
    Chairman and CEO
    +1-801-533-5423
    ldr@laradasciences.com
    Also speaks German

    Marleen De Winter
    Director of Marketing
    +1-701-499-5294
    marleen@laradasciences.com
    Also speaks Dutch

    Professor Dale Clayton
    Inventor
    +1-801-581-6482
    clayton@biology.utah.edu

Larry Rigby, Chairman and CEO, +1-801-533-5423, ldr at laradasciences.com, Also speaks German, Marleen De Winter, Director of Marketing, +1-701-499-5294, marleen at laradasciences.com, Also speaks Dutch. Or Professor Dale Clayton, Inventor, +1-801-581-6482, clayton at biology.utah.edu