Polo Ralph Lauren Presents the First Ever Legends Clinic Featuring Boris Becker in Celebration of the Renewal of its Global Partnership With The Wimbledon Championships
By Polo Ralph Lauren, PRNEThursday, June 10, 2010
NEW YORK, June 11, 2010 - Polo Ralph Lauren continues its global partnership with The All England
Club, Wimbledon as the Official Outfitter of The Wimbledon Championships
until 2014. With this partnership, Polo Ralph Lauren continues to serve as
the Official Outfitter of all on-court officials including chair umpires,
line umpires and ball persons. In 2006, Polo Ralph Lauren became the first
designer in Wimbledon's 133-year history to create official uniforms for the
tournament.
As part of this year's event, Polo Ralph Lauren introduces the first ever
Legends Clinic, a live interactive virtual tennis clinic featuring three
times Wimbledon tennis champion Boris Becker on Thursday, June 17th at 4:00PM
GMT (11:00AM EST) at Dukes Meadows, London. Tennis enthusiasts around the
world will tune in as Becker answers their emailed questions, fed to him by
presenter Annabel Croft, demonstrates technique and offers hints and tips on
how to improve your game. This one-hour interactive clinic will be streamed
live online exclusively at RalphLauren.com/Wimbledon and on mobile devices at
m.ralphlauren.com/wimbledon.
"Wimbledon is the world's premier sporting event and we are
honored to continue our relationship and support the greatest tennis legends
of our time," said David Lauren, Senior Vice President of Advertising,
Marketing and Corporate Communications.
Celebrating its fifth year as Official Outfitter of The Wimbledon
Championships, fashion returns to Centre Court with a modern array of
sportswear inspired by the elegance and sophisticated heritage of English
tennis.
"We are delighted to have entered into this partnership with Polo Ralph
Lauren," says Ian Ritchie, Chief Executive, All England Club, Wimbledon.
"Wimbledon and Ralph Lauren share the same non-compromising standards and
determination to maintain and enhance the values for which our two brands are
famous throughout the world. The Ralph Lauren brand brings to Wimbledon the
look of timeless elegance, drawing on our rich history and traditions."
Notes to Editors - From 10th June, people can log onto www.ralphlauren.com/Wimbledon and submit their question to Boris. On Thursday 17th June reminders will be sent to everyone who has submitted a question to log on later in the day and will receive confirmation if their question will be read out. - The Polo Ralph Lauren Wimbledon Collection is available at select Ralph Lauren stores, including Ralph Lauren freestanding stores and online at RalphLauren.com. - The Wimbledon Championships (June 21 - July 4) are attended by an average of 450,000 visitors. The Championships draw viewers from an estimated 562 million homes across 183 countries worldwide while watching an average of 7,043 hours of television coverage throughout the tournament. For more information on The Championships, log on to www.Wimbledon.org. - This announcement reinforces Polo Ralph Lauren's leadership in major sporting initiatives. The company also serves as the Official Apparel Sponsor of the U.S. Open Tennis Championships and will be the Proud Outfitter for the U.S. Olympic and Paralympic Teams at the London 2012 Olympic Games. Polo Ralph Lauren also sponsors an elite roster of professional golfers, as well as the Blackwatch Polo Team.
Note to Editors:
A picture accompanying this release is available through the PA
Photowire. It can be downloaded from www.pa-mediapoint.press.net or
viewed at www.mediapoint.press.net or www.prnewswire.co.uk.
For further information or images please contact: Jane Warden at Juniper
Sport, jane@junipersport.com, T: +44(0)20-7735-2970 / +44(0)7502-414195
For further information or images please contact: Jane Warden at Juniper Sport, jane at junipersport.com, T: +44(0)20-7735-2970 / +44(0)7502-414195
Tags: June 11, New York, Polo Ralph Lauren, United Kingdom