eServGlobal's FlexiContent to Boost Operator Revenue During World Cup

PARIS, June 11, 2010 - eServGlobal Limited (LSE: ESG & ASX: ESV), a provider of
smarter transaction management solutions in Charging, Payment, Retention and
Network Services, has announced that its FlexiContent Services will be
available through over a dozen operators during the 2010 soccer world cup in
South Africa.

Commencing June 11, the world cup is expected to attract the
attention of over 1 billion mobile subscribers, many wanting the all
important 'live scores' on their mobile phone. FlexiContent allows operators
to quickly capitalize on subscriber needs during popular events by providing
the much sought-after information and entertainment tools.

Launched earlier this year at the Cup of African Nations with
12 regional Orange Group affiliates, eServGlobal's FlexiContent allows
operators to generate new revenue during major events. It is a carrier-grade
service that uses a rapid application development environment allowing
operators to offer innovative content and two way message-based services
without any set-up costs. Operators can use sporting competitions, TV shows
and other current events to encourage subscriber usage of premium SMS
services.

FlexiContent includes Games & Information Services, allowing
subscribers to use Premium SMS to access match progress reports and results
in REALTIME. FlexiContent also includes a variety of games, such as Instant
Win, Predict & Win and Credit Goal, where subscribers play for airtime or
financial rewards. Revenue is created through customers' Premium SMS
transactions.

FlexiContent also includes the Closed User Group Chat tool,
where subscribers can SMS chat with selected friends about the competition
and upcoming games. Once someone is added to the group they can invite other
subscribers, encouraging increased ARPU (average revenue per user)
through friendly competition.

Due to the platform's capability during previous events
(revenue creation, network entertainment and customer stimulation), twelve
service providers have selected to offer FlexiContent services during this
year's world cup.

Craig Halliday, COO, eServGlobal, said "We are extremely pleased with
FlexiContent's early popularity and look forward to delivering our new MMS
service, where subscribers can ask to see the winning goal after the
game, immediately after the first match on June 11."

About eServGlobal

eServGlobal provides solutions for Smarter Transaction
Management, driving more value from each telecom transaction.

We enable new business models for tomorrow, while maximizing
our customers' investments today. Mobile, fixed, internet and multi-play
communications providers use our world-leading, real-time capabilities to
significantly increase revenues, customer loyalty and expenditure efficiency.

Today more than 80 customers, in over 50 countries, perform
over 2.4 billion transactions per day using our solutions. eServGlobal has
the largest convergent charging and payments installed bases in the world.

Our customers drive our solutions, which we then rapidly
develop and deploy. This customer led approach to our business enables our
customers to quickly create and launch new services and personalized,
real-time promotions to lead and innovate in their markets.

eServGlobal specializes in agile convergent charging and
rating, mobile payment and retention solutions. Our HomeSend solution is the
only GSMA endorsed mobile-centric international remittance hub, allowing
operators rapid access to this lucrative market.

With 16 offices globally we provide flexible end-to-end
solutions with ongoing product development and worldwide implementation and
support services.

eServGlobal is listed on the Australian Stock Exchange (ESV)
and the London Stock Exchange AIM (ESG). More information can be found at:
www.eservglobal.com

eServGlobal, Sally Bennett, Communication Manager, T: +33-1-46-12-77-46,
F: +33-1-46-12-77-49, sally.bennett at eservglobal.com