PopCap Preps Plants vs. Zombies(TM) for Xbox LIVE(R) Arcade

By Popcap Games International, PRNE
Sunday, July 18, 2010

Next Installment in Blockbuster Franchise Coming to the Console Market, Delivering Seven Game Modes, 21 Mini-Games and Exclusive Multiplayer Action

DUBLIN, July 19, 2010 - PopCap Games, the worldwide leader in casual video games, today announced
plans to release Plants vs. Zombies(TM) for Xbox LIVE(R) Arcade (XBLA) this
fall. With an anticipated launch in early September, Plants vs. Zombies on
XBLA will deliver more game content than any previous iteration of the
franchise, boasting seven game modes, including two all-new multiplayer
modes, 12 unique achievements and 21 mini-games. Upon its release, Plants vs.
Zombies for XBLA will be available for 1200 Microsoft Points (US$15.00).

"With a ton of new features and content exclusive to the XBLA version,
we've pulled out all the stops to both expand and optimize this adaptation
for a hard core gaming audience," said Ed Allard, head of worldwide studios
at PopCap. "The two new multiplayer modes allow gamers to work cooperatively
to defeat hordes of invading zombies, or go head-to-head in a true 'plants
vs. zombies' challenge. We're also featuring a customized 'house' for
tracking and sharing progress as well as a total of 21 mini-games and 12
achievements, all designed to enthrall Plants vs. Zombies players once
again."

Plants vs. Zombies for XBLA showcases many standout features, including:

    - A goofy new way to track and share progress online, where players
      create their own custom house and cruise down the street to see their
      friends' cribs!

    - The highest resolution of any Plants vs. Zombies adaptation to date at
      1920 x 1080

    - All 50 levels of the original Adventure mode along with Puzzle,
      Survival, and Zen Garden

Later this year, PopCap will also release a retail boxed edition of
Plants vs. Zombies (including full versions of Zuma and Peggle as well) for
the Xbox 360 as well as a new "Game of The Year" boxed edition of the PC/Mac
original, a limited number of which will include a zombie figurine. Both are
expected to arrive on retail shelves later this fall and carry a suggested
retail price of US$19.99 each.

About PopCap

PopCap Games (www.popcap.com) is the leading multi-platform
provider of casual video games: fun, easy-to-learn, captivating games that
appeal to everyone from age 6 to 106 and are available anytime, anywhere.
Based in Seattle, Washington, PopCap was founded in 2000 and has a worldwide
staff of more than 275 people in Seattle, San Francisco, Chicago, Vancouver,
B.C.
, Dublin, Seoul, and Shanghai. Its games have been downloaded over 1.5
billion times by consumers worldwide, and its flagship title, Bejeweled(R),
has sold more than 50 million units across all platforms. Constantly
acclaimed by consumers and critics, PopCap's games are played on the Web,
social platforms, desktop computers, myriad mobile devices (cell phones,
smartphones, PDAs, Pocket PCs, iPod, iPhone, iPad and more), popular game
consoles (such as Xbox and DS), and in-flight entertainment systems. PopCap
has been one of the most innovative companies in the video game industry
since its inception a decade ago. Pioneering new game mechanics, sales
models, and platforms ranging from mobile devices to online and
location-based games of chance, PopCap is the only video game provider in the
world with leading market share across the entire spectrum.

The PopCap logo and all other trademarks used herein that are listed at
www.popcap.com/trademarks are owned by PopCap Games, Inc. or its
licensors and may be registered in some countries. Other company and product
names used herein may be trademarks of their respective owners and are used
for the benefit of those owners.

    International:
    Cathy Orr
    corr@popcap.com
    +353-1-646-8107

International: Cathy Orr, corr at popcap.com, +353-1-646-8107

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