Saxo Bank Stays With Riis Cycling in 2012

By Saxo Bank, PRNE
Monday, June 20, 2011

LONDON, June 21, 2011 -


 

Saxo Bank and Bjarne Riis, owner and manager of Riis Cycling
A/S, have announced that Saxo Bank, a sponsor for the cycling team
since 2008, will remain co-title sponsor in 2012 with SunGard, one
of the world’s leading software and technology services
companies.

Bjarne Riis said: “It is indeed a great day for our cycling
team. Saxo Bank is an extremely professional company, so I am proud
that Saxo Bank has a strong faith in our work and continues to see
the commercial benefits in sponsoring our team.”

“Since 2008 we have shown in both words and actions that we are
a great match, and I am convinced we will continue to grow together
because of the obvious benefits in a long term relationship. The
continuity in our partnership also means a lot for the riders and
for me personally. Now we can focus all our attention on creating
results and the working process of putting together a strong rider
group for next year.”

Saxo Bank, the online
trading and investment specialist, recently launched Saxo
Privatbank, combining traditional banking services with a
professional investment universe, and the bank says it has taken a
strategic decision to continue the sponsorship in 2012.

In a joint statement, Kim Fournais and Lars Seier Christensen,
co-CEOs and co-founders of Saxo Bank, said: “Saxo Bank has always
believed it was a sound commercial decision to support Bjarne Riis
and the rest of the team but at the same time, it is hard to
exaggerate the impact Bjarne Riis has on Danish and international
cycling. We have a genuine desire to support Bjarne and provide the
team with the necessary resources it takes to stay on top. Bjarne
Riis
and the team are a huge inspiration and motivation for many
young talents, and Saxo Bank is proud to continue to ensure a world
class cycling team in Denmark.”

The name of the team will remain ‘Saxo Bank-SunGard Professional
Cycling Team’.

About Saxo Bank:

Saxo Bank is a leading online trading and investment specialist.
The Bank enables clients to trade href="www.forextrading.com/">Forex, href="www.saxobank.com/en/trading-products/cfds-stocks/pages/online-cfd-trading.aspx">
CFDs Stocks, Equities, href="www.saxobank.com/en/trading-products/futures/pages/futures-oil-trading.aspx">
Futures, Options and other derivatives via three specialised
and integrated trading platforms; the browser-based SaxoWebTrader
the downloadable SaxoTrader and the SaxoMobileTrader, a mobile
phone trading platform.

SaxoMobileTrader application are available in over 20 languages.
Saxo Asset Management accommodates high-net worth private clients
and institutional investors. In 2011 Saxo Bank continued the
diversification of its business and launched Saxo Privatbank. The
Saxo Bank Group is headquartered in Copenhagen with offices
throughout Europe, Asia, Middle East and Australia.

About SunGard:

SunGard is one of the world’s leading software and technology
services companies.  SunGard has more than 20,000 employees
and serves 25,000 customers in 70 countries.  SunGard provides
software and processing solutions for financial services, higher
education and the public sector. SunGard also provides disaster
recovery services, managed IT services, information availability
consulting services and business continuity management software.
 With annual revenue exceeding $5 billion, SunGard is ranked
380 on the Fortune 500 and is the largest privately held business
software and IT services company.  

PR contact:
Kasper Elbjorn
Head of Group Public Relations
Saxo Bank
40 Bank Street
Canary Wharf
London
E14 5DA
+45-3977-4300
www.saxobank.com

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