UBM To Launch Cruise Shipping Asia Event Nov. 16-18, 2011

PRINCETON, New Jersey, January 26 - UBM International Media, organizers of the annual Cruise Shipping Miami,
the world's largest and most important international tradeshow and conference
serving the cruise industry, announces today the launch of Cruise Shipping
Asia. The inaugural event will take place Nov. 16-18, 2011, at the Marina Bay
Sands in Singapore.

Organizers expect the new event to unlock the region's potential as Asia
emerges as the industry's next major growth market. In 2010, Asian cruise
passenger numbers are predicted to rise by 40 percent, to more than 1.5
million.

"Globalization of the cruise passenger is one of the key areas of growth
for the cruise market," said Michael Kazakoff, vice president, UBM
International Media. "As the industry expands from a North American base to
passengers worldwide, we see Asia's growing number of passengers as a strong
indication that this region will continue to expand."

The event will include a tradeshow and conference program focusing on the
Asian cruise market.

"The arrival of this major cruise event in Asia underscores the growing
recognition of this market's strong potential, and will greatly complement
our ongoing efforts in promoting Asia's cruise industry development," said
Jennifer Yap, spokeswoman for Asia Cruise Association and managing director
of Royal Caribbean Cruises (Asia) Pte Ltd. "We look forward to giving our
support to and working with the organizers as well as cruise companies and
travel agents across Asia to make its debut a success."

Michael Duck, senior vice president of UBM Asia, said: "We are delighted
to bring Cruise Shipping Asia back to Singapore. It has been 10 years since
we last organized a cruise event here and today the Asian market is primed
for tremendous growth. Singapore has rejuvenated itself in the past few years
as an exciting cruise destination and now plays an important role as a
platform for the global and regional industry to showcase itself."

Cruise Shipping Asia's exhibition will feature product sectors including
destinations, itinerary planning, shore excursion services, port and terminal
development as well as ship operations, ship services and hotel operations.

Conference sessions will be led by panels of industry experts discussing
pertinent industry issues.

UBM International Media (www.ubm.com) is a wholly owned subsidiary of
United Business Media plc (LSE: UBM) a leading provider of business
information services to the maritime, travel, fashion, technology,
healthcare, media, and property industries. UBM offers services in trade
shows, online, news distribution, and publishing to customers across the
globe. Its brands are represented in more than 30 countries and are organized
into specialist teams that serve their business communities helping them
excel in their market by working effectively and efficiently. For more
information, go to www.ubm.com

About UBM Asia Ltd. (www.ubmasia.com)

Owned by United Business Media Ltd. (UBM), which is listed on the London
Stock Exchange, UBM Asia operates in 13 market sectors with headquarters in
Hong Kong. We have over 130 media products in three categories: trade fairs,
print and B2B portals. As Asia's leading exhibition organiser and the biggest
commercial organiser in the two fastest growing markets in Asia: China and
India, we stage the leading events of their kind across Asia. Our 110 events
attract an annual attendance of 30,000 quality exhibitors and 1,270,000
visitors from all over the world to meet their target business partners
face-to-face for business matching and networking. We publish high-quality
trade publications for 191,000 industry professionals to capture the market
trends and industry news. Complementing our exhibitions and publications are
round-the-clock and industry-specific online B2B portals that provide a
series of online trading networks, industry news hub and sourcing and
marketing platforms for the world's trade buyers and suppliers. We have over
650 staff in 15 major cities in Asia.

Allison Dowd, +1-609-759-4702, press at cruiseshippingmiami.com; or Cruise Shipping Asia Exhibition Contacts: UBM Asia Trade Fairs Pte. Ltd., +65-6592-0888, michiel.kruse at ubm.com; or UBM International Media, +1-609-759-4700, michael.kazakoff at ubm.com