Zurich Bid Captures One Young World 2011
By Euro Rscg Worldwide, PRNEWednesday, June 23, 2010
David Jones Joins Oscar Morales Announce Host City at International Advertising Festival in Cannes, France
CANNES, France, June 24, 2010 - One Young World co-founders David Jones, Global Chief Executive Officer
of Havas Worldwide, and Kate Robertson, Euro RSCG UK Group Chairman, today
announced that Zurich, Switzerland has won the hotly contested bid to host
One Young World 2011, the global forum for future leaders, beating
competition from a number of other leading world cities in the process.
The announcement, made at the Cannes Lions International Advertising
Festival, will signal the start of Zurich's preparations to host the annual
One Young World Summit, described by CNN earlier this year as the 'Young
Davos'. Zurich will welcome over 1,000 young leaders and the target is to
ensure that every country in the world is represented at the event in
September 2011.
The Zurich bid was considered along side two other finalists, Vienna in
Austria, and Pune in India. More than ten cities were part of the initial bid
process and members of the One Young World organising committee visited the
three finalist cities to evaluate the bids.
Zurich is set to hit the ground running. Already signed up are a number
of distinguished counsellors including Desmond Tutu and Bob Geldof, who were
both instrumental in the inaugural event. Both will be working to promote the
event and other high profile counsellors will be announced over the coming
months.
Zurich picks up the baton from London, the host city of the inaugural One
Young World Summit held in February 2010, which attracted nearly 1000 young
leaders from 112 countries.
Speaking at the Havas Cafe at The Carlton Hotel in Cannes, alongside
Founder of One Million Voices Against FARC (and One Young World Counsellor),
Oscar Morales and Kate Robertson, David Jones said: "Ten cities were
considered as potential hosts for the second One Young World summit after the
phenomenally successful launch event in London earlier this year.
"This was a hotly contested competition but in a field of outstanding
bids, Zurich was the winner for a number of critical factors: the outstanding
levels of support from the mayor and the key business figures in the city,
the world class facilities, and the high degree of committed support from the
Swiss broadcasters."
"Over the coming weeks we will be working with the Swiss authorities on
an event in Switzerland to officially announce Zurich as the next host of One
Young World, passing on the "host city baton" and beginning the build up to
what will undoubtedly be a hugely successful event," added Jones.
Visit www.oneyoungworld.com for more information on what Marketing
Week has called "the most forward-thinking piece of corporate social
responsibility ever."
About One Young World
One Young World is the premier global forum for young people of
leadership calibre. Its purpose is to connect and bring together the youngest
and brightest and to ensure that their concerns, opinions and solutions are
heard and taken into account by those in power, whether in government,
business or any other sector.
The One Young World Inaugural Summit was held in London on February 8 to
10, 2010 and drew 823 young leaders from 112 countries, with the support of
Counsellors including Kofi Annan, Bob Geldof, Muhammad Yunus and Desmond Tutu
who facilitated debate and dialogue between the Delegate speakers and their
audience.
Contact details Eric Edge Global Chief Communications Officer Euro RSCG Worldwide +1-312-640-4747 +1-212-886-2012 eric@oneyoungworld.com
Eric Edge, Global Chief Communications Officer of Euro RSCG Worldwide, +1-312-640-4747, +1-212-886-2012, eric at oneyoungworld.com
Tags: Cannes, Euro RSCG Worldwide, France, June 24, United Kingdom