blinkx Serves Up Tasty Cooking Clips From Top Recipe Sites to Please Any Palate
By Blinkx, PRNEMonday, July 5, 2010
Hundreds of videos to help fill your plate, from gourmet to family friendly to kosher meals, now available at www.blinkx.com
SAN FRANCISCO, July 6, 2010 - blinkx, the world's largest video search engine, today announced
partnerships with Food Wishes, Weelicious, Feed Me Bubbe and Cooking with
Cathy to offer users a wide range of cooking-related programming that is sure
to please every palate. Through the partnerships, content will be fully
searchable and viewable at www.blinkx.com. Leveraging its unique AdHoc
platform, blinkx will also place contextually relevant advertising against
the videos and share resulting advertising revenue with the partners.
All four partnerships serve up deliciously useful and entertaining
content. Created by John Mitzewich, a chef with over 20 years of experience,
Food Wishes aims to teach people to cook, one video recipe at a time.
Weelicious was founded by Catherine McCord, a former model now mother of two,
to offer parents healthy and tasty meal ideas to make cooking fun for the
whole family. Feed Me Bubbe combines a Jewish grandmother's kosher recipes
with heartwarming stories and life lessons. Cooking with Cathy's Cathy
Lentine brings generations of family cooking traditions into the kitchen and
shares popular recipes that are sure to please everyone.
"We're delighted to make cooking interactive and fun through the new
video content now available on blinkx.com," said Suranga Chandratillake,
founder and CEO, blinkx. "Everyone from gourmands to the kitchen novice can
easily find and watch these highly useful and entertaining videos."
"Food Wishes features recipes and cooking tips from a wide variety of
different cuisines," said John Mitzewich, chef and founder of Food Wishes.
"blinkx is the perfect vehicle for our content because it allows users to
easily access and engage with our instructional videos, no matter what
they're looking for."
As the pioneer in video search technology, blinkx has built a reputation
as the smartest way to find rich media on the Web. The company has made more
than 720 partners and indexed over 35 million hours of video and audio
content to date.
About blinkx
blinkx plc (LSE AIM: BLNX) is the world's largest and most advanced video
search engine. Today, blinkx has indexed more than 35 million hours of audio,
video, viral and TV content, and made it fully searchable and available on
demand. blinkx's founders set out to solve a significant challenge - as TV
and user-generated content on the Web explode, keyword-based search
technologies only scratch the surface. blinkx's patented search technologies
listen to - and even see - the Web, helping users enjoy a breadth and
accuracy of search results not available elsewhere. In addition, blinkx
powers the video search for many of the world's most frequented sites. blinkx
is based in San Francisco and London. More information is available at
www.blinkx.com.
About Food Wishes
Foodwishes.com is home to the web's largest collection of independent,
original video recipes. These short, easy-to-follow recipes offer a unique
blend of culinary instruction offered in an engaging, entertaining, and
humor-filled format that's helped Chef John earn the reputation as the
Internet's leading cooking teacher. Unlike almost all other video recipe
resources online, the award-winning content on Foodwishes.com focuses on the
food - not the chef. In addition to the video itself, each post features an
in-depth article, beautiful photography, and interactive comment section
where Chef John engages his audience in a lively give and take.
About Weelicious
Catherine McCord is a model, actress and mother-of-two. She launched
Weelicious in 2007, providing a solution to parents' hectic lives by showing
them how to cook recipes that are kid-friendly, quick and nutritious. With a
background at New York City's prestigious Institute of Culinary Education,
and a passion for food, Catherine has developed recipes that appeal to a
range of ages - from infants starting on solid foods, to school kids and
adults. Weelicious focuses on educating kids and involving them in the
process with how-to cooking videos featuring her 3-year-old son, Kenya, and
1-year old daughter, Chloe. With a new recipe or tip debuting daily,
Weelicious is a wealth of information for parents, and a visual delight for
foodies of any age.
About Feed Me Bubbe
Feed Me Bubbe, developed by grandmother and grandson duo Bubbe and Avrom,
brings back the feelings, memories, and tastes of going to grandma's house.
Each episode features a single recipe with a story and a Yiddish word of the
day. Feed Me Bubbe is known and loved all over the world and has been
featured on ABC World News, The Wall Street Journal and in the PBS FRONTLINE
documentary, "digital_nation." No matter what your background is, Bubbe is
ready to adopt you in your own kitchen.
About Cooking with Cathy
Cooking with Cathy is a 30-minute locally produced cable program taped in
the northern suburbs of Detroit, MI. Hosted by Cathy Lentine, the show
focuses on traditional and modern Italian American and Mediterranean cuisine,
with a dash of her own family's touches to the recipes.
Nicole Love of Marlin PR, +44-207-869-8328, nicole.love at marlinpr.com; or Tim Turpin of Sparkpr, +1-415-321-1894, tim.turpin at sparkpr.com; or NOMAD, Charles Lytle of Citi, all for blinkx
Tags: blinkx, california, July 6, San francisco, United Kingdom