Bridgewater Announces Support for Cisco Unified Computing System

Bridgewater's Mobile Solutions Available on Cisco Unified Computing System Platform

OTTAWA, July 28, 2010 - Bridgewater Systems (TSX: BWC), the mobile personalization company,
today announced the availability of the Bridgewater(R) Policy Controller
(PCRF) and Home Subscriber Server (HSS) on the Cisco Unified Computing
System.

    News

    -   The Bridgewater Policy Controller and Home Subscriber Server are on
        the Cisco Unified Computing System for 3G and 4G mobile packet core
        networks, enabling operators to obtain greater cost/performance from
        their mobile packet core.

    -   The Cisco Unified Computing System
        (www.cisco.com/web/solutions/data_center/unifiedcomputing_promo.html?Referring_site=PrintTv&Country_Site=us&Campaign=Data+Center+CA&Position=Vanity&Creative=go/unifiedcomputing&Where=go/unifiedcomputing)
        unites computational, network, storage access,
        and virtualization resources in a single energy efficient system
        that reduces IT infrastructure costs and complexity, helps extend
        capital assets and improves business agility productivity for the
        next generation data center.

     -  The availability of Bridgewater's control plane portfolio on the
        Cisco Unified Computing System platform enables service providers to:

     -  Optimize 3G networks using intelligent policy controls to
        alleviate radio access network congestion, ensure fair usage, and
        give subscribers greater control over their mobile data usage;

     -  Offload mobile data traffic from 3G networks to Wi-Fi, femtocells,
        or 4G networks;

     -  Transform to 4G and control subscribers, devices, and applications
        to ensure service portability across 3G and 4G networks; and

     -  Deliver innovative services such as usage and application based
        models using flexible policy controls, real-time subscriber
        information, and dynamic metering capabilities.

     -  Bridgewater is part of Cisco's Developer Network, a vibrant community
        of businesses and individuals who develop applications, devices,
        and/or services using Cisco technologies. Customers benefit by having
        access to a broad ecosystem of developers offering tested products
        and solutions that can securely extend the capabilities and
        management of their Cisco investment.

Quotes

David Sharpley, Senior Vice President, Bridgewater Systems

"Supporting Cisco's Unified Computing System reflects Bridgewater's
portfolio strategy to ensure service providers can deploy our complete and
pre-integrated control plane portfolio to increase scalability and business
agility, and to reduce total cost of ownership."

Tags / Keywords

Bridgewater Systems, Cisco Unified Computing System, Cisco Preferred
Solution Developer, Mobile Packet Core, Mobile Control Plane, Policy Control,
Data Traffic Offload, 4G, RAN Congestion, Mobile Data Growth

    Links

    www.cisco.com/web/solutions/data_center/unifiedcomputing_promo.html
    www.bridgewatersystems.com/LTE.aspx
    www.bridgewatersystems.com/Home-Subscriber-Server.aspx
    www.bridgewatersystems.com/Policy-Controller.aspx

About Bridgewater Systems

Bridgewater Systems, the mobile personalization company, enables service
providers to efficiently manage and profit from mobile data services, content
and commerce. The company's market leading mobile personalization suite
provides a real-time, unified view of subscribers including entitlements,
devices, networks, billing profiles, preferences and context. Anchored by
Bridgewater's Subscriber Data Broker(TM), the portfolio of carrier-grade and
standards-based products includes the Bridgewater(R) Service Controller (AAA),
the Bridgewater(R) Policy Controller (PCRF) and the Bridgewater(R) Home
Subscriber Server (HSS). More than 150 leading service providers including
America Movil, Bell Canada, Clearwire, Cox, Hutchison Telecom, Iusacell,
Scartel, SmarTone-Vodafone, Sprint, Tata Teleservices, Tatung, Telmex,
Telstra, and Verizon Wireless use Bridgewater's solutions to rapidly deliver
innovative mobile services to over 150 million subscribers. For more
information, visit us at www.bridgewatersystems.com.

Bridgewater, Bridgewater Systems, the Bridgewater Systems logo, WideSpan,
Smart Caps, myPolicy, and Subscriber Data Broker are trademarks or registered
trademarks of Bridgewater Systems Corporation. All other company, product
names and any registered and unregistered trademarks mentioned are used for
identification purposes only and remain the exclusive property of their
respective owners.

For further information: Joanne Steinberg, Bridgewater Systems,
joanne.steinberg@bridgewatersystems.com, +1-613-884-8831; Ed Barker,
Bridgewater Systems, edward.barker@bridgewatersystems.com,
+44(0)7939-492-656

For further information: Joanne Steinberg, Bridgewater Systems, joanne.steinberg at bridgewatersystems.com, +1-613-884-8831; Ed Barker, Bridgewater Systems, edward.barker at bridgewatersystems.com, +44(0)7939-492-656