German Cleantech Addresses Water Scarcity

BERLIN and SINGAPORE, July 1, 2011 -

SingaporeInternational Water
Week

With the world’s most extensive wind and solar industries,
Germany receives a great deal of attention as a cleantech industry
hub. And Germany’s reputation for machinery and automotive
engineering is world renowned. These two seemingly unrelated fields
come together in at a surprising juncture: water efficiency.
Germany is dedicating its cleantech resources to innovations in
water efficiency that can revolutionize industrial production
processes and agriculture. Germany Trade & Invest will
have representatives at this year’s International Water Week in
Singapore from July 4-8 to share the latest developments in
Europe’s largest market.

“Companies from across the globe benefit from exceptional
investment conditions in Germany. Top researchers, generous funding
and support for sustainable industries help Germany maintain its
status as the world’s cleantech leader year after year,” stated
Flérida Regueira Cortizo, Senior Manager for Environmental
Technologies at Germany Trade & Invest in Berlin.

An increasingly scarce resource, water usage in agribusiness and
industrial production has been shown to contribute strongly to
heightened greenhouse gas emissions. Recognizing these problems,
the European Union seeks to reduce water consumption as part of its
Europe 2020 initiative. With an industry that generates revenue of
EUR 35 billion annually, Germany has already developed an
economically viable platform to advance sustainable water
technologies and decrease water consumption.

According to research by Deutsche Bank, water investments of
more than EUR 500 billion are required worldwide each year. In its
recent study, Germany is indicated as one of the most attractive
countries for investment worldwide. And as a business location,
Germany consistently ranks among the top countries worldwide.
AmCham Germany and Ernst & Young both recently rated Germany a
top European business location.

With an export share of 19 percent, the world’s highest in water
efficiency technologies, Germany allows companies to rapidly
commercialize innovations and serve markets abroad. Research and
development in water technology leads Europe, with more patents
registered in this field than any other country except the USA.

Germany Trade & Invest is the foreign trade and
inward investment promotion agency of the Federal Republic of
Germany. The organization advises foreign companies looking to
expand their business activities in the German market. It provides
information on foreign trade to German companies that seek to enter
foreign markets.

Germany Trade & Invest
Andreas Bilfinger
Email: href="mailto:andreas.bilfinger@gtai.com">andreas.bilfinger@gtai.com

T: +49(0)30-200099-173
F: +49(0)30-200099-111

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