Groasis Waterboxx Beats Fortune 500 Competition, Wins Popular Science Best Invention 2010

STEENBERGEN, The Netherlands, November 18, 2010 - Groasis Waterboxx, winner of Popular Science Magazine's "Best
of What's New" 2010 swept all 11 categories for the best invention, leaving
behind other fantastic inventions, such as the Apple iPad, Porsche 918 Spyder
Green Supercar, Panasonic Viera TV, Intel Wireless display and 117 others for
the Grand Prize.

Pieter Hoff, inventor of the Groasis Waterboxx, is happy with
his innovation, as it is pivotal to the success of his mission. In 2050, the
world's population will grow to around 10 billion. With 6.5 billion people
currently inhabiting the earth, and 900 million already suffering from
hunger, the immensity of the future crisis is clear. Hoff's dream is to
reforest 2 billion hectares of land that has been deforested by mankind over
the last 2,000 years.

He explains: "The cutting of trees for lumber and animal
grazing and mining has destroyed and eroded an area the size of Canada. If
this area was small enough to cut, it is also small enough to replant."

Pieter Hoff aspires to replenish the eroded area with
food-producing trees, and the Groasis waterboxx makes it possible to plant
trees, bushes and vegetables in otherwise problematic eroded, arid and rocky
soil. The production of food from an additional 2 billion hectares of trees
also helps solve the climate problem.

Hoff continues: "The Treesolution is simple. If we unbind more
CO2 atoms from the air with trees than we put in the air through fossil
fuels, then the climate problem is solved. Mankind produces annually 8,4
billion tons of CO2 through using fossil fuels. One hectare of trees
unbinds an average 5 tons of CO2 molecules in harmless C and O atoms. The C
atoms are fixed in wood and the O atoms are put in the air. So if we plant 2
billion extra hectares of trees producing food, then these trees unbind 10
billion extra tons of CO2. That's more than we pollute."

While solving the food problem, then, the Groasis Waterboxx
combats the climate problem, at no cost. Pieter Hoff expects that farmers,
governments and investors will start replanting eroded areas in 2011. The
Groasis Waterboxx was tested in the Sahara desert between 2006 and 2009 and
on more than 30 places worldwide in 2010, with good results. The box is
deliverable from January 2011.

Website: www.groasis.com

YouTube: www.youtube.com/user/Groasiswaterboxx

Popular Science 'Invention of the Year'

www.popsci.com/bown/2010/product/aquapro-holland-groasis-waterboxx

Popular Science Award Winners:

www.popsci.com/bown/2010/awards

Contact: Mr. Pieter Hoff, Telephone: +31-167-547554, Press: press at groasis.com