January Strategic Marketer of the Month

By Oxford College Of Marketing Ltd, PRNE
Sunday, February 21, 2010

OXFORD, England, February 22, 2010 - The Oxford College of Marketing is delighted to announce the Strategic
Marketer of the Month is Hussam Asmar, a Marketing Manager at LaFarge, based
in Jordan.

Hussam achieved this by playing the online Market2win Game and guiding
his virtual company to a superb market victory beating four other companies
to the top position. In doing so, he demonstrated the right stuff for senior
leadership including superior customer insight, situation awareness,
strategic leadership and masterful execution.

Hussam was very glad he signed up to one of our January games, "Playing
the game was a good experience for me and would be the same for any strategic
marketer or market strategy student. Comparing it to other simulation games I
did during my studies and training, I believe the Market2win game is much
more strategic and more customer oriented than similar games which are more
sales oriented in nature. This game makes the player feel the importance of
both long-term and short-term decisions and focuses more on value
propositions to customers."

Do you want to develop your strategic leadership skills by playing
against other real people from around the world - and collect valuable CPD
time along the way? For more information about upcoming games go to
www.market2win.com/play.php

For further information or to discuss any Chartered Institute of
Marketing courses ( Distance learning, part time evening or intensive
weekends ) please contact Oxford College of Marketing Jane Young, on
+44-(0)1865-515255, janey@oxfordcollegeofmarketing.ac.uk. The college is a
CIM top performing college with excellent exam results.

Notes to editors

About Oxford College of Marketing

Oxford College of Marketing is one of the largest CIM accredited
Marketing Colleges in the UK. With study centres in London, Birmingham,
Uxbridge, Croydon, Gatwick, Milton Keynes, Liverpool, Reading, Brighton,
Sheffield, and of course Oxford, the College has been running qualification
Chartered Institute of Marketing (CIM) courses since 1997, with superb
student results. The College offers CAM courses including the new Digital
Qualifications, CIM Introductory Certificate, Professional Certificate,
Diploma and the Chartered Postgraduate Diploma qualifications through a
number of study options, including distance learning, as well as short and
one-day marketing courses and tailored in-house training programmes.

About the Chartered Institute of Marketing

The Chartered Institute of Marketing offers four levels of professional
qualification at study centres in 130 countries. The CIM qualifications are
internationally recognised qualifications that can help marketers at both an
operational and strategic level. About 27,500 people sit CIM qualifications
every year, 15,000 of which are overseas students.

About Market2win

Market2win Limited is a specialist in strategic sales and marketing. Its
Directors, Edmund Bradford and Professor Malcolm McDonald are recognized
leaders in this field and have provided research, training and consulting to
many of the world's leading companies. Malcolm is Emeritus Professor of
Marketing at Cranfield University and has written over 40 books on the
subject. Edmund has spent 15 years working with companies to develop and
deliver sales and marketing strategies. He is a regular writer and speaker on
the subject.

www.market2win.com/

Contact e.bradford at market2win.com +44(0)1527-542530

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