Language Students Receive iPads to Improve Their English

ZURICH, March 14, 2011 - Better language learning with the help of an iPad? EF International
Language centers is now providing students who travel abroad with iPads to
bring real-life language and hands-on learning into the Classroom.

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"We are proud to be the first and only language school to fully integrate
iPads into our curriculum. They are blended into our overall teaching method,
the EF Efekta Learning System which fundamentally improves the way students
learn a language," says Eva Kockum, President of EF International Language
Centers.

The EF schools in Bristol and Manchester have already introduced
dedicated iPad lessons, making the classes more interactive and inspiring.
Students can use the devices to get instant access to real-life English by
bringing live examples of English video, text or sound into their discussions
and presentations.

The size and cable-free design of iPads means that they can be shared and
passed around for collaborative work in a way that is not possible in the
traditional computer session. Students can work on lessons or class
presentations together which they can then take with them as they move around
the campus, working with others and doing what language students want to do
most: speak English.

The language students in Bristol and Manchester are certainly excited
about the new addition to their classes: "Learning with the iPads is great!"
says Denis Khabibulin from Russia, an EF student in Bristol. "It makes the
classes very interesting and effective for me".

EF is further implementing this innovative teaching approach and by
September all students at all EF schools will get to benefit from their first
iPad learning experience.

About the EF Efekta(TM) System

The EF Efekta(TM) System, a registered trademark, is EF's teaching
method, which blends learning materials and tools into a single unique
learning system, both online and offline, before, during and after a language
course. The system includes certified teachers, course books, assessment
tests, online activities, iPads and more. For more information go to
www.ef.com/efekta.

About EF Education First

EF, the world leader in international education, was established in 1965
with the mission to break down the barriers in language, culture, and
geography. With 400 schools and over 15 million students, EF specializes in
language schools, academic degrees, educational travel abroad, and cultural
exchange. Originally conceived in collaboration with Apple, EF's Efekta(TM)
System is the world's most advanced English learning method and is used to
power EF's language schools and online English courses at Englishtown.com. In
addition to helping 1,200 corporations with English training, EF was the
Official Language Training Supplier to the Beijing Olympics and is helping
Brazil prepare for the 2014 World Cup. www.ef.com

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Media Contact: Anita Hauser, anita.hauser at ef.com, +41-79-622-34-07