Novelis Proposes Closure of Bridgnorth, UK, Plant

By Novelis Inc., PRNE
Sunday, September 5, 2010

Company to Consolidate European Foil Rolling and Packaging Operations

ATLANTA, September 6, 2010 - Novelis today announced the proposed closure of its Bridgnorth, UK, foil
rolling and packaging operations in 2011 and the consolidation of those
activities into other plants in its European system. The proposal is subject
to consultation with Novelis employees at Bridgnorth, which currently number
319.

    (Logo: photos.prnewswire.com/prnh/20100527/CL11716LOGO )
    (Logo: www.newscom.com/cgi-bin/prnh/20100527/CL11716LOGO )

The proposal aims to improve the competitiveness of Novelis' overall
European foil and packaging production system in response to over-capacity in
the European foil market, increasing competition from low-cost countries,
poor market conditions and long-term outlook in the segments served by the
plant, and high exposure to currency fluctuations. Furthermore, the
Bridgnorth plant is at a technical and logistical disadvantage compared to
other plants in the Novelis Europe system.

"As a leader in aluminum foil and packaging, Novelis remains committed to
these markets," said Tadeu Nardocci, president of Novelis Europe and senior
vice-president of Novelis Inc. "Today's proposal is primarily to address
European market and structural conditions, not because of any performance
issues at Bridgnorth. Indeed, I would like to pay tribute to the
professionalism of the highly-skilled team of employees at the site. The
proposed consolidation of our foil and packaging businesses at the other
plants in the Novelis Europe system would enhance our overall competitiveness
and our sustainability as Europe's leading supplier."

If, after employee consultation, the proposal is implemented, existing
customer orders will be fulfilled and clients will be contacted individually
regarding the future handling of their business within the Novelis Europe
system.

About Novelis

Novelis Inc. is the global leader in aluminum rolled products and
beverage can recycling. The company operates in 11 countries, has
approximately 11,600 employees and reported revenue of US$8.7 billion in its
2010 fiscal year. Novelis supplies premium aluminum sheet and foil products
to automotive, transportation, packaging, construction, industrial,
electronics and printing markets throughout North America, South America,
Europe and Asia. Novelis is a subsidiary of Hindalco Industries Limited
(BSE: HINDALCO), one of Asia's largest integrated producers of aluminum and a
leading copper producer. Hindalco is a flagship company of the Aditya Birla
Group, a multinational conglomerate based in Mumbai, India. For more
information, visit www.novelis.com.

Media Contact (Europe): John Gardner, +41-44-386-2155, john.gardner at novelis.com, or Media Contact (Corporate): Charles Belbin, +1-404-814-4260, charles.belbin at novelis.com, or Investor Contact: Isabel Janci, +1-404-814-4730, isabel.janci at novelis.com

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