The Union for Ethical BioTrade and Hi Europe Announce the Ethical BioTrade Awards

AMSTERDAM, August 23, 2010 - In the context of the 2010 International Year of Biodiversity, United
Business Media (UBM) and the Union for Ethical BioTrade (UEBT) launched the
Ethical BioTrade Awards for Biodiversity, to be presented at Health
ingredients Europe (HIE) in Madrid, November 2010. UBM and UEBT are now
accepting nominations for candidates for these awards, until 17 September
2010.

The Awards, the first of their kind, are divided into two categories:
leadership and innovation. They will recognize the efforts of companies that
promote the objectives of the Convention on Biological Diversity (CBD)
throughout their supply chain, which are: biodiversity conservation,
sustainable use, and benefits sharing.

With the case for business involvement in biodiversity being particularly
strong after the release of the TEEB for Business report on July 13, the
Ethical BioTrade Awards for biodiversity are an opportunity for companies in
the food sector to differentiate themselves by showing their commitment to
biodiversity and gaining recognition for it.

Applications will be reviewed by a panel of judges composed of experts in
the field of food and/or biodiversity. Companies or brands that are involved
in initiatives related to biodiversity may apply. This ranges from broad
initiatives that contribute to the conservation of biodiversity, or
initiatives more specifically linked to a product or supply chain. Awards
will be presented by Amanda Hamilton at the HIE in November 2010.

About the organisers

The Union for Ethical BioTrade is a non-profit association that promotes
the 'Sourcing with Respect' of ingredients that come from native
biodiversity. Members commit to gradually ensuring that their sourcing
practices promote the conservation of biodiversity, respect traditional
knowledge, and assure the equitable sharing of benefits all along the supply
chain.

    The Union for Ethical BioTrade
    Tel: +41-22-566-1585
    E-mail: info@ethicalbiotrade.org
    Website: www.ethicalbiotrade.org

United Business Media, is headquartered in London, UK. The office in the
Netherlands is the organiser of the world-leading Health ingredients, Food
ingredients, CPhi, ICSE and Informex series of food and pharmaceutical
ingredients trade shows. The Dutch office also publishes International Food
Ingredients Magazine and organises related conference activities.

    Ms. Leonie Reindertsen
    Health ingredients Europe 2010
    Tel: +31-20-40-99-544
    E-mail: leonie.reindertsen@ubm.com
    Website: www.ingredientsnetwork.com

Ms. Leonie Reindertsen, Health ingredients Europe 2010, +31-20-40-99-544, leonie.reindertsen at ubm.com