European Division of the Association of Test Publishers (E-ATP) to Host Second Annual Conference: Growing Talent in Europe: Gaining Advantage Through Assessment

WASHINGTON, July 12, 2010 - Three prominent keynote speakers at the second annual E-ATP conference to
be held in Barcelona, Spain, September 29 - October 1, 2010 at the Dolce
Sitges resort, will educate delegates on doing business in Europe; gaming
advancements that benefit the testing industry; and, meeting the challenges
of change in assessment systems.

David Bearfield, Director, European Personnel Selection Office will give
an address titled Doing Business in Europe, Matching Between USA and EU; Sara
de Freitas, Director of Research at the Serious Games Institute at the
University of Coventry where she leads an applied research team working
closely with industry will present a keynote address titled Serious Games:
Opportunities for Assessment; and, Dr. Olaf Koeller, Director, Department of
Education, Leibniz Institute for Science Education (IPN) and full professor
of educational research at the University of Kiel, will present Meeting the
Challenges of Change in Assessment Systems.

"The 2nd Annual European - Association of Test Publishers Conference will
attract delegates from Europe and around the world. The purpose of this
conference is to facilitate networks, encourage delegates to identify new
business opportunities and inform industry professionals about the latest
developments and research projects in the field of educational and
performance assessment. The conference will raise awareness of advances in
assessment to a much wider audience than ever before in Europe and for those
firms in other countries wishing to bring their assessment programs to
Europe," reported E-ATP Conference Chair Eugene Burke of SHL Global.

Programs being presented include such themes as: Detecting and Preventing
Fraud in High Stakes Testing; Measuring 21st Century Skills; Meeting the
Challenges of Change toward Computer Based Testing; Regulatory and Legal
Issues in Testing; and many others. Sponsors for the Conference include Cito,
Pearson Driving Assessments, Ltd., Graduate Management Admissions Council
(GMAC), LPLUS GmbH, RM Assessment, Questionmark, BTL Group Ltd.,
Commsmultilingual, and Cambridge Assessment. Registration is now open for the
E-ATP conference and Sponsorships are available at www.eatpconference.org.

Established in 1992, The Association of Test Publishers
(www.testpublishers.org) is a non-profit organization representing providers
of tests and assessment tools and/or services.

E-ATP is a Division of ATP representing European test publishers and
providers of assessment services.

Contact: Lauren Scheib, +1-866-240-7909 or +1-717-755-9747,
LScheibatATP@aol.com

Lauren Scheib, +1-866-240-7909 or +1-717-755-9747, LScheibatATP at aol.com